Digital Marketing

Magenta Investments; Dubai; On-site; AED 120,000 - 210,000; Full time

Job summary

Magenta Health is seeking a full-time on-site Digital Marketing professional in Dubai to plan, execute, and optimize online campaigns across channels, with a focus on brand awareness and lead generation in the health care sector.

You will manage social media, create and schedule content, monitor analytics, and coordinate email campaigns and digital ads, collaborating with internal stakeholders to align messaging with business goals.

Qualifications

• Bachelor's degree or equivalent practical experience in Marketing/Business/Communications.
• Experience in health care or pharmaceutical sector is beneficial.
• Ability to work on-site in Dubai.
• Strong communication skills and cross-functional collaboration.
• Familiarity with regional market trends.

Responsibilities

• Plan, execute, and optimize online campaigns across channels with focus on brand awareness and lead generation.
• Manage social media platforms, create and schedule content.
• Monitor web analytics and coordinate email campaigns and digital ads.
• Collaborate with internal stakeholders to align messaging with business goals.
• Stay up to date with digital trends and recommend new tools and tactics.

Skills

Digital Marketing

Online Marketing

Social Media Marketing

Web Analytics

Communication skills

Education

Bachelor's degree in Marketing, Business, Communications, or related field

Tools

Social media management tools

Email marketing systems

Analytics dashboards

Job description

Role Description

This is a full-time, on-site Digital Marketing role based in Dubai. The Digital Marketing professional will plan, execute, and optimize online campaigns across various channels, with a strong focus on brand awareness and lead generation in the health care sector. Daily responsibilities include managing social media platforms, creating and scheduling content, monitoring web analytics, and coordinating online marketing initiatives such as email campaigns and digital advertisements. The role involves collaborating with internal stakeholders to align messaging with business goals, analyzing performance data to refine strategies, and ensuring consistent, compliant communication across all digital touchpoints. The individual in this role will also stay up to date with digital trends and recommend new tools and tactics to strengthen Magenta Health's online presence.

Qualifications

• Candidates should possess skills in Digital Marketing and Online Marketing to plan and implement integrated campaigns.
• Candidates should possess skills in Social Media Marketing to manage platforms, engage audiences, and grow community reach.
• Candidates should possess skills in Web Analytics to track performance, generate insights, and optimize digital activities.
• Candidates should possess strong Communication skills to create clear, consistent messaging and collaborate effectively with cross-functional teams.
• Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Experience in the health care or pharmaceutical sector is beneficial, along with familiarity with regional market trends.
• Ability to work on-site in Dubai, manage multiple projects, and adapt to a fast-paced, evolving environment.
• Proficiency with common digital marketing tools and platforms (e.g., social media management tools, email marketing systems, and analytics dashboards) is an advantage.