Digital Coordinator

21c Museum Hotels; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

Join a welcoming hotel environment as a Digital Marketing Assistant, where you'll enhance online presence through effective content management and innovative marketing strategies. This role offers the chance to work in a dynamic hospitality context, contributing to both individual and team success while delivering impactful experiences.

Benefits

Exclusive benefits in the hospitality sector

Career development opportunities

Qualifications

• Knowledge and experience in the hotel industry.
• Strong understanding of digital marketing and social media.
• Ability to create and manage original content.

Responsibilities

• Assist in developing initiatives to increase traffic.
• Manage hotel content across direct and indirect channels.
• Monitor online presence and optimize traffic acquisition.

Skills

Digital Marketing

Content Management

Social Media Management

SEO

Interpersonal Skills

Education

Certificate in Marketing

Tools

Adobe Experience Manager

Microsoft Office

Photo and Video Editing Tools

Job description

Company Description

Join us at Accor, where life pulses with passion!

As a pioneering in the art of responsible hospitality, the Accor Group gathers more than 45 brands, 5,600 hotels, 10,000 restaurants, and lifestyle destinations in 110 countries. While each brand has its own personality, where you will be able to truly find yourself, they all share a common ambition: to keep innovating and challenging the status quo.

By joining us, you will become a Heartist, because hospitality is, first and foremost, a work of heart.

You will join a caring environment and a team where you can be all you are. You will be in a supportive place to grow, to fulfill yourself, to discover other professions and to pursue career opportunities, in your hotel or in other hospitality environments, in your country or anywhere in the world!

You will enjoy exclusive benefits, specific to the sector and beyond, as well as strong recognition for your daily commitment.

Everything you will do with us, regardless of your profession, will offer a deep sense of meaning, to create lasting, memorable and impactful experiences for your customers, for your colleagues and for the planet.

Hospitality is a work of heart,
Join us and become a Heartist.

Job Description

Key Deliverables and Responsibilities

• Assist the Digital Marketing Manager in developing initiatives for the hotel key feeder markets to increase traffic on Direct channels
• Manage the creation and publishing of relevant, original, high-quality content
• Update and optimize the hotel content on Direct, Indirect channels and online listings
• Review and monitor hotel’s competitor set regularly and maintain competitiveness in content quality and offer appeal
• Manage the active presence of the property on social media channels
• Monitor and optimize traffic acquisition levers at hotel level including SEO, Display, Paid Social, Metasearch
• Support the execution of the emailing calendar for Rooms, F&B, and other outlets in line with strategy and guidelines
• Provide creative ideas and best practices for content marketing and social media
• Deliver monthly and quarterly reports on web performance
• Assist in ensuring rate parity with the Revenue Director/Manager across all online distribution channels

Qualifications

• Knowledge and experience in hotels
• Minimum Certificate holder and above
• Good understanding of digital marketing and social media landscape
• Strong working knowledge of Microsoft Outlook and Office
• Knowledge of video and photo editing tools
• Experience using Adobe Experience Manager for digital content management

Additional Information

• Excellent English, oral and written. Additional languages are an advantage.
• Good interpersonal skills for effective communication at all levels
• Service-oriented with attention to detail
• Ability to work effectively in a team and independently
• Good presentation and influencing skills
• Multicultural awareness and adaptability
• Flexible, proactive, and responsive to change
• Self-motivated, energetic, and maintains high integrity and confidentiality
• Sense of urgency