Digital Analytics Strategist & Insights Architect

Concentrix; Dubai; Sur place; AED 180 000 - 240 000; Plein temps

Résumé du poste

Concentrix is seeking a Digital Analytics Consultant in Dubai to drive data-backed insights across digital channels and experiences. You will work with Google Analytics, Adobe Analytics, Looker Studio, Power BI and Tableau to inform optimization efforts.

You will collaborate with cross-functional teams to design measurement strategies, define KPIs, and deliver actionable analytics storytelling for client projects in a fast-paced environment.

Qualifications

• Bachelor's degree.
• 3+ years of experience in digital/web analytics.
• Ability to explain complex data, analyses, and findings.
• Familiarity with data from Google Analytics, Firebase, Adobe Analytics, Looker Studio, Power BI and other Digital Experience tools.
• Experience with Google Marketing Suite and Adobe Marketing Cloud.

Responsabilités

• Conduct analytics and channel assessments to understand current performance against benchmarks.
• Create, recommend, and execute measurement strategies and plans based on business goals.
• Establish KPIs tied to business impact and initiatives.
• Provide prescriptive recommendations for performance improvement using data and insights.
• Interview stakeholders; build dashboards and research across digital experiences.
• Participate in audience intelligence projects and segmentation work.
• Create and dissect dashboard reports for various review levels.
• Research and leverage data to shape Digital Product strategies.
• Contribute to personalization initiatives with research and planning.
• Audit data collection implementations and collaborate on data collection plans.

Connaissances

Analytical thinking

Data storytelling

Stakeholder communication

Digital marketing analytics

Formation

Bachelor's degree

Outils

Google Analytics

Firebase

Adobe Analytics

Looker Studio

Power BI

Tableau

Google Tag Manager

Data Warehouse

Description du poste

Concentrix is seeking a Digital Analytics Consultant in Dubai to drive data-backed insights across digital channels and experiences. You will work with Google Analytics, Adobe Analytics, Looker Studio, Power BI and Tableau to inform optimization efforts.

You will collaborate with cross-functional teams to design measurement strategies, define KPIs, and deliver actionable analytics storytelling for client projects in a fast-paced environment.