Demand Manager

Etihad Airways; Abu Dhabi; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading airline in Abu Dhabi is seeking a Demand Manager to optimize revenue through accurate demand forecasting and detailed performance analysis. The ideal candidate will have experience in revenue management and familiarity with airline systems. This role involves collaboration with various teams to achieve network revenue targets and implement continuous improvements for better outcomes.

Qualifications

• 5 years working experience in a numerate and analytical role.
• High familiarity with airline systems and reporting tools.

Responsibilities

• Achieve monthly revenue targets and maximize network revenue.
• Precisely forecast demand, ensuring detailed mapping.
• Monitor competitor pricing and market trends.
• Track and analyse revenue performance metrics.
• Identify and implement process improvements.

Skills

Revenue Optimization

Demand Forecasting

Competitive Analysis

Performance Analysis

Data-Driven Recommendations

Education

Degree level education or relevant analytical experience

Tools

PROS

Tableau

Job description

Synopsis

As a Demand Manager at Etihad Airways, you will play a crucial role in maximizing revenue through accurate demand forecasting, in-depth analysis of demand patterns, market trends, and competitor strategies. You will collaborate closely with cross-functional teams to develop and execute strategies that contribute to achieving network PRASK (Passenger Revenue per Available Seat Kilometer) targets.

Accountabilities

• Revenue Optimization : Achieve monthly revenue targets and maximize network revenue through accurate demand forecasting and strategic revenue management tactics.
• Accurate Forecasting : Precisely forecast demand, ensuring detailed mapping at multiple dimensions (e.g., Class, time of departure, day of week, Origin, and Destination), especially during peak periods and special events.
• Peak Management : Strategically manage revenue during peak times and special events to capitalize on demand fluctuations.
• Competitive Analysis : Monitor competitor pricing and market trends to identify opportunities and threats and adjust strategies as necessary.
• Performance Analysis and Data-Driven Adjustments : Track and analyse revenue performance metrics, conduct regular performance reviews, and make data-driven recommendations for improvements. Refine demand trends, validate system outputs, and ensure accurate Origin and Destination data to optimize revenue management inputs and network optimization results.
• Collaboration : Work closely with all commercial departments, Network Planning, alliance, sales, e-commerce, marketing and loyalty, to ensure pricing and revenue strategies align with overall business objectives.
• Systems and Tools : Utilize revenue management software and tools effectively to support decision-making and optimize revenue opportunities.
• Continuous Improvement : Identify and implement process improvements to enhance revenue outcomes continuously.
• Project Involvement : Provide expertise in demand strategies for revenue management projects.

Education & Experience

Educated to degree level or with relevant analytical experience.

5 years working experience in a numerate and analytical role.

High familiarity with airline systems, such as PROS, Origin & Destination Systems, GDS, DDS, and reporting tools as tableau, zenztech but not required.

About Etihad Airways

Etihad Airways, the national airline of the UAE, was formed in 2003 and quickly went on to become one of the world’s leading airlines. From its home in Abu Dhabi, Etihad flies to passenger and cargo destinations in the Middle East, Africa, Europe, Asia, Australia and North America. Together with Etihad’s codeshare partners, Etihad’s network offers access to hundreds of international destinations. In recent years, Etihad has received numerous awards for its superior service and products, cargo offering, loyalty programme and more.All this ties into Etihad’s ambitious Journey 2030 strategy. The airline plans to double its fleet size and triple the number of customers over the next six years as it sets out to be the airline everyone wants to fly!

To learn more, visit etihad.com