Copywriter

Apparel Group; Dubai; On-site; AED 120,000 - 180,000; Full time

Job summary

A leading company in the fashion sector seeks a bilingual copywriter to create and adapt content in Arabic and English. This role includes translating materials, ensuring brand alignment, and collaborating with various teams to deliver high-quality content for various platforms. Candidates should possess relevant degrees and experience in copywriting or translation, alongside strong communication skills.

Qualifications

• 1–3 years of experience in bilingual copywriting or translation.
• Strong command of written Arabic and English.
• Familiarity with localization best practices.

Responsibilities

• Write and adapt content across various formats in Arabic and English.
• Translate and localize content with cultural sensitivity.
• Edit and proofread for grammar and clarity.

Skills

Bilingual writing and editing

Attention to detail

Cultural and linguistic nuance

Communication skills

Education

Bachelor’s degree in Translation, English Language, English Literature

Job description

• Write and adapt content in Arabic and English across a wide range of formats, including e-commerce websites, product descriptions, brand storytelling, social media captions, campaign headlines, press releases, corporate and B2B materials, newsletters, blog posts, catalogues, and editorial features.
• Translate and localize content from English to Arabic (and vice versa) with sensitivity to cultural nuance, accuracy, and tone of voice.
• Ensure clarity, consistency, and brand alignment in all bilingual content across touchpoints.
• Edit and proofread all written materials for grammar, tone, formatting, and language flow.
• Collaborate with marketing, design, PR, digital, and e-commerce teams to ensure cohesive messaging across platforms.
• Adapt messaging to suit different audiences, purposes, and platforms while maintaining brand guidelines.
• Support content planning for seasonal campaigns, product launches, and group-wide initiatives.
• Help maintain internal glossaries, tone-of-voice guidelines, and brand-specific phrasing.
• Ensure timely delivery of assigned content under tight deadlines and across multiple simultaneous projects.
• Stay updated on industry trends, linguistic developments, and consumer communication preferences in both languages.
• Excellent bilingual writing and editing skills.
• Strong sense of cultural and linguistic nuance.
• High attention to detail and quality control.
• Organized and able to prioritize tasks effectively.
• Strong communication and teamwork skills.
• Ability to take feedback and revise accordingly.
• A collaborative team player with a positive attitude.
• Passionate about content and adaptable to changing priorities and workloads.

Qualifications :

• Bachelor’s degree in Translation, English Language, English Literature, or a related field (required).
• 1–3 years of experience in bilingual copywriting, translation, or editorial content development.
• Strong command of written Arabic and English with the ability to write clearly, creatively, and accurately in both.
• Familiarity with tone-of-voice adaptation, localization best practices, and regional audience engagement.
• Experience in retail, fashion, lifestyle, digital media, or e-commerce is preferred.
• Ability to manage multiple content requests while meeting quality and timeline expectations.

Applicants must submit a portfolio with writing samples in both Arabic and English. Examples may include product copy, campaign messaging, press releases, editorial content, or translated work.