Content & Performance Marketing Strategist

fäm Properties Dubai; Dubai; Hybrid; AED 120,000 - 200,000; Full time

Job summary

A leading real estate company in Dubai seeks a creative strategist with a performance mindset to join their marketing team. This hybrid role involves shaping narratives, creating engaging content, and managing digital campaigns across multiple platforms. The ideal candidate has 4–7 years of experience in content-driven marketing, strong copywriting skills, and a proactive attitude. Join a fast-moving culture where creativity meets execution.

Qualifications

• 4–7 years of experience in content-driven marketing and performance campaigns.
• Proven ability to tell stories that sell and create content that resonates.
• Strong copywriting and campaign management skills.

Responsibilities

• Develop campaign concepts and storytelling for our projects and brand.
• Create compelling content: ad copy, social media narratives, landing pages, and brochures.
• Manage paid campaigns across Google, Meta, TikTok, and LinkedIn.

Skills

Content-driven marketing

Performance campaigns

Copywriting

Campaign management

Job description

Overview

We are looking for a creative strategist with a performance mindset to join fäm Master Agency marketing team. This is a hybrid role where you will shape the narrative of our real estate projects, create engaging content, and lead digital campaigns that deliver measurable results.

Responsibilities

• Develop campaign concepts and storytelling for our projects and brand.
• Create compelling content: ad copy, social media narratives, landing pages, and brochures.
• Manage paid campaigns across Google, Meta, TikTok, and LinkedIn — optimizing for ROI.
• Translate data and insights into strategies that drive leads and sales.
• Collaborate with our designer, videographer, and coordinator to bring ideas to life.

Qualifications

• 4–7 years of experience in content-driven marketing and performance campaigns.
• Proven ability to tell stories that sell and create content that resonates.
• Strong copywriting and campaign management skills.
• Hands-on, proactive, and results-oriented.
• Experience in real estate or luxury industries is a plus.

Why Join Us

You’ll be part of a fast-moving, performance-driven culture where creativity meets execution. We give you the freedom to build campaigns from idea to impact — shaping how our projects are seen across the region.