Content Creator

Ambassador International Academy; Dubai; On-site; USD 30,000 - 50,000; Full time

Job summary

A leading education organization in Dubai seeks a creative Content Creator to develop compelling digital content for K–12 social media platforms. The role involves collaborating with various teams to enhance student recruitment efforts and community engagement through innovative content strategies.

Qualifications

• 2–4 years of experience in content creation, digital marketing, or social media.
• Strong video editing and design capabilities using relevant tools.
• Proven content alignment with strategic goals.

Responsibilities

• Create original, on-brand social media content.
• Execute engaging content across key enrollment periods.
• Collaborate with school teams to highlight student experiences.

Skills

Video Editing

Content Creation

Digital Marketing

Social Media Engagement

Tools

Adobe Creative Suite

Canva

CapCut

InShot

Job description

Role Overview

We are seeking a creative and proactive Content Creator to develop compelling, high-quality social media content that supports both student recruitment and community engagement across our group of K–12 schools (Bridge Education) . Reporting directly to the Social Media Manager, this role plays a key part in our digital storytelling efforts—capturing the life, values, and achievements of our school communities through strategic, platform-specific content.

You will work closely with marketing, admissions, and academic teams, and will contribute to a unified content calendar that supports both organic and paid campaigns, with a focus on authenticity, engagement, and alignment with brand tone.

Key Responsibilities

• Create original, on-brand social media content—including short-form videos, reels, carousels, photo stories, and behind-the-scenes visuals.
• Execute engaging content across key enrolment periods, events, and milestones, working from the content calendar set by the Social Media Manager.
• Collaborate with school-based teams to gather material that highlights student experiences, staff excellence, learning environments, and community impact.
• Support live content capture during key events such as open days, performances, and sports tournaments.
• Edit and finalise multimedia content for cross-platform publishing (Instagram, Facebook, LinkedIn, etc.) in line with brand guidelines.
• Contribute creative ideas to campaign planning sessions and team meetings, ensuring content remains fresh, timely, and relevant.
• Track engagement and performance metrics under the guidance of the Social Media Manager and adapt content production accordingly.
• Stay current with trends in content formats, platform innovations, and social storytelling techniques.

Qualifications & Experience

• 2–4 years of experience in content creation, digital marketing, or social media—ideally within education, youth-focused, or family-centric sectors.
• Strong video editing and design capabilities using tools like Adobe Creative Suite, Canva, CapCut, InShot, or equivalent.
• Proven ability to create content that aligns with strategic goals and drives measurable engagement or conversions.
• Solid understanding of the visual and messaging demands of each social platform.
• Ability to manage multiple content streams and deadlines in a fast-paced environment.
• Familiarity with content practices when working with images or videos of students.

Preferred

• Prior experience in a school, education group, or youth-focused organisation.
• Photography and on-site event videography skills.
• Experience contributing content to paid or lead generation campaigns in partnership with marketing teams.