Chief Executive Officer

HIGH22; Dubai; On-site; USD 120,000 - 200,000; Full time

Job summary

A leading luxury salon is seeking a Chief Executive Officer (CEO) to drive growth and maintain high-quality service at its flagship location in Dubai. The ideal candidate will have significant experience in luxury salons, operational excellence, and a strong network in the GCC region. Responsibilities include overseeing business growth, brand marketing, and P&L management, along with the opening of a new location. Competitive salary, performance bonus, and equity packages offered.

Benefits

Competitive, tax-free base salary

Performance bonus

Equity or profit-share package

Relocation support

Family medical coverage

Annual flight allowance

Qualifications

• 5+ years of senior leadership experience in luxury service.
• Demonstrated success in scaling or repositioning high-end services.
• Fluent in English, with strong digital marketing skills.

Responsibilities

• Develop an annual business plan for revenue maximization.
• Ensure consistent five-star guest experiences and maintain P&L.
• Lead the opening of a second salon location within 12 months.

Skills

Luxury service management

Financial accountability

Brand development

Digital marketing

Team leadership

Education

5+ years senior leadership

Experience in luxury salons or premium hospitality

Job description

Get AI-powered advice on this job and more exclusive features.

Direct message the job poster from HIGH22

Chief Executive Officer (CEO) — High22 Luxury Salon, Dubai │ Business Bay

High22 (https : / / high22.ae / ) is a destination beauty salon where every detail — from private VIP suites to photo‑ready interiors — is crafted for guests who expect nothing less than five‑star comfort and results. Our flagship location in Marquise Square Tower has become the go‑to spot for style‑conscious expatriates, and we are looking for an experienced luxury‑salon leader to refine operations and guide the launch of a second premium site next year.

Your mission

Elevate performance at our flagship salon, maintain an impeccable luxury guest experience, and deliver a successful opening of one additional High22 location within 18 months .

Key responsibilities

• Strategy & Growth — develop an annual business plan that maximises revenue per guest, drives repeat bookings, and outlines the roadmap for the second location (site selection, budgeting, pre‑opening marketing).
• P&L & Operations — full financial accountability, margin optimisation, cost control and KPI reporting to the owners.
• Brand & Marketing — oversee an English‑speaking content and social‑media team, drive influencer partnerships and PR placements that reinforce High22’s luxury positioning.
• Customer Experience — guarantee consistent five‑star reviews, embed service protocols that achieve 30 – 40 % repeat‑visit rate , and lead ongoing client‑care training.
• People & Culture — inspire and develop a team of ~20 stylists, therapists and front‑of‑house professionals ; lead recruitment for talent required at the new location.
• Compliance — ensure flawless DHA licensing, health & safety, VAT and corporate governance.

What success looks like

• Second High22 salon opened and trading within 12 months.
• Revenue growth ≥30 % YoY while maintaining EBITDA margins >

20 %.

• Average Google review score ≥4.8 and repeat‑visit rate ~ 40 % (65%+ for Dubai resident) .
• High22 recognised among Dubai’s top luxury salons by leading beauty media and awards.

Ideal profile

• 5+ years senior leadership in luxury salons, aesthetic clinics, premium hospitality spas or similar; at least 5 years as GM / CEO with full P&L.
• Demonstrated success scaling or repositioning a high‑end service business in the GCC, preferably Dubai.
• Deep network among HNWIs, hotel groups, real‑estate developers and lifestyle media.
• Fluent English (Arabic or Russian advantageous); strong grasp of digital marketing and social platforms.
• Entrepreneurial, data‑driven and obsessively guest‑centric.

What we offer

• Competitive, tax‑free base salary + performance bonus linked to revenue and EBITDA.
• Equity or profit‑share package for the right candidate.
• Relocation support if required, family medical coverage, annual flight allowance.
• The freedom to shape Dubai’s next iconic beauty experience, backed by owners committed to investment and innovation.

Seniority level

Seniority level

Executive

Employment type

Employment type

Full-time

Job function

Job function

Business Development and Sales

Wellness and Fitness Services

Referrals increase your chances of interviewing at HIGH22 by 2x

Get notified about new Chief Executive Officer jobs in Dubai, United Arab Emirates .

Dubai, Dubai, United Arab Emirates 23 hours ago

Dubai, Dubai, United Arab Emirates 11 hours ago

Vice President , Business Planning Manager

Business Development - Vice President - Public Sector - Dubai

Senior Vice President Brand & Communications (Emiratisation Role)

Vice President - Business Risk and Controls Officer – Digital Growth and Data Solutions (UAE National)

Associate Vice President - Financial Planning and Analysis

Senior Vice President - Marsh IMEA Construction Practice

Vice President of Sales, Middle East and Africa (MEA)

Vice President – Global Financial Governance and Control

Vice President - Retail Property Development

Dubai, Dubai, United Arab Emirates 4 hours ago

Multi-Property Director of Engineering(MH Jaddaf, MEA Creek)

Vice President - Engineering Line Maintenance (Outstations)

MD / CEO - Facility Management - 20+ Years

Dubai, Dubai, United Arab Emirates 14 hours ago

Chief Executive Officer (CEO) – Family Investment Group

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

J-18808-Ljbffr