Business Director - Commerce

Publicisgroupe; Dubai; On-site; AED 300,000 - 450,000; Full time

Job summary

A leading communications agency in Dubai is looking for a Retail Media Director to shape the strategy and growth of their Retail Media Network. The ideal candidate should have over 12 years of experience in digital media and possess strong leadership and client-facing skills. This role emphasizes innovation and relationship-building within the retail media landscape.

Qualifications

• 12-15+ years of experience in digital media, commerce, or retail media.
• Strong client-facing experience and ability to build partnerships.
• Ability to lead and develop a team.

Responsibilities

• Develop and articulate the overall vision for the RMN.
• Identify key growth opportunities in the retail media ecosystem.
• Lead the RMN's revenue growth and performance KPIs.

Skills

Digital media experience

Leadership skills

Stakeholder management

Understanding of retail media platforms

Strategic thinking

Job description

Company description

Founded in 1926, Publicis Groupe stands as the world’s most valuable holding communications agency , renowned for its creative capabilities that drive innovation across the industry. With a legacy of creative thinking, cutting-edge technology, and digital expertise, we empower clients worldwide to navigate their digital transformation journeys seamlessly. With three Solution Hubs—Publicis Communications, Publicis Media, and Epsilon, we’re dedicated to crafting compelling narratives and impactful strategies that resonate on a global scale, ensuring our clients stay ahead in a rapidly evolving digital landscape.

Publicis Groupe Middle East (PGME) is headquartered in the UAE, with a presence in KSA, Jordan, Turkey, Egypt, Kuwait, Iraq, and Lebanon. Our vibrant culture is built on teamwork, flexibility, and continuous learning. We're a dynamic bunch who love to create and grow together. The evolution never stops.

Thanks to our collaborative approach and incredible talent, we won Network Agency of the Year at Dubai Lynx in 2023 and 2024, among many other exciting awards, making us the most awarded agency network in the region.

Fast Company also recognises us as the “Most Innovative Company” for our Power of One model.

We’re all about pushing boundaries, embracing new challenges, and having a lot of fun along the way. Join us and discover our culture first-hand

Overview

Are you passionate about the future of commerce and the evolving retail media landscape? Join Publicis Media Dubai as our Retail Media Director , and help shape the next chapter of media innovation in the region. As the Retail Media Director, you’ll play a critical role in leading the strategy, execution, and growth of our Retail Media Network (RMN). You’ll work cross-functionally to seamlessly integrate retail media with our existing media planning and buying capabilities, while delivering measurable value to clients and partners.

Responsibilities

• Develop and articulate the overall vision and strategy for Publicis Media’s RMN offering.
• Identify key growth opportunities and market trends across the retail media ecosystem.
• Define and evolve the RMN’s value proposition, ensuring differentiation in a fast-moving marketplace.
• Build and maintain strong relationships with retailers, tech providers, and key media partners.
• Pitch and present the RMN’s capabilities to current and prospective clients, showcasing its impact on performance and business outcomes.
• Own the RMN's revenue growth and performance KPIs across the region.
• Lead and develop a team

Qualifications

12-15+ years of experience in digital media, commerce, or retail media, with proven leadership in cross-functional environments.

A strategic thinker with a commercial mindset and strong client-facing experience.

Deep understanding of retail media platforms, measurement, and first-party data capabilities.

Excellent stakeholder management and the ability to build strong partnerships internally and externally.

Passion for innovation, transformation, and performance marketing

Arabic talents would be preferred

Additional information

R-3020

P-3417

J-18808-Ljbffr