Brand Specialist

MCG Talent; Abu Dhabi; On-site; AED 45,000 - 75,000; Full time

Job summary

An established industry player seeks a detail-oriented Brand Specialist to drive brand initiatives and ensure consistent messaging across all channels. In this pivotal role, you will collaborate with internal teams and external partners to manage the production process from concept to delivery. You will safeguard brand integrity while developing multi-channel campaigns, overseeing advertising materials, and utilizing data-driven insights to refine strategies. Join a dynamic team where your expertise will directly influence brand success and help shape the company's market presence.

Qualifications

• 5+ years of relevant experience in brand management and production.
• Strong understanding of brand strategy and messaging.

Responsibilities

• Develop and implement multi-channel brand campaigns aligned with business goals.
• Oversee the production process for all branded deliverables.

Skills

Brand Strategy

Production Management

Project Management

Time Management

Communication Skills

Education

Bachelor’s degree in Marketing

Bachelor’s degree in Communication

Bachelor’s degree in Business Administration

Job description

Our client is looking for a highly organized and detail-oriented Brand Specialist with strong production management skills to support the execution of our brand initiatives. In this role, you will act as a key link between the brand team, internal teams, and external partners, ensuring the timely and high-quality rollout of marketing materials.

You will play a critical role in safeguarding brand consistency while managing the end-to-end production process for all branded deliverables, from briefing to delivery.

Responsibilities:

• Work closely with the Head of Brand to develop and implement multi-channel brand campaigns aligned with business goals.

• Ensure brand guidelines, messaging, and visual identity are consistently applied across all company materials and channels.

• Oversee the development of advertising materials, content creation, and promotional strategies.

• Work with external agencies and partners to ensure the quality and consistency of brand execution

• Translate briefs into clear production deliverables with timelines and technical specs.

• Manage production timelines, budget tracking, and quality control from concept to delivery.

• Conduct site visits and supervise installations when necessary to ensure proper execution.

• Build and maintain relationships with creative, media, and research agencies.

• Work closely with the creative team to ensure production feasibility.

• Ensure feedback loops and approval processes are followed before production is launched.

• Maintain project trackers and update stakeholders on status, risks, and next steps.

• Utilize data-driven insights from consumer research to refine branding efforts.

• Provide regular reports and insights to the Head of Brand and senior leadership.

Qualifications:

• Bachelor’s degree in marketing, communication, business administration, or a related field
• A minimum of 5 years of relevant experience.
• Good knowledge of brand strategy, positioning, and messaging.
• Strong understanding of the production process
• Excellent organizational and time management skills
• Ability to manage multiple projects and stakeholders under tight deadlines