Brand Marketing Manager

Independent Food Company; Dubai; On-site; USD 50,000 - 80,000; Full time

Job summary

A leading company in F&B innovation seeks a creative Brand Marketing Manager to elevate brand strategies and drive customer engagement. This role involves developing marketing plans, ensuring brand consistency across channels, and leveraging market trends to boost sales, ideally suited for candidates with extensive experience in the F&B sector.

Qualifications

• 6+ years' brand management or marketing experience for well known F&B brands in the region.

Responsibilities

• Coordinate cross-functionally to ensure consistency in brand-related decisions.
• Analyze and report on brand performance to determine ROI.
• Monitor market and consumer trends.
• Develop pricing and distribution strategies.

Skills

Brand management

Marketing strategy

Market analysis

Cross-functional collaboration

Education

Bachelor's degree or equivalent in Marketing

Job description

One of the leaders in F&B Innovation, we at the Independent Food Company are seeking to hire exceptionally creative, passionate and adventurous Brand Marketing Managers for our unique and popular F&B concepts.

As a Brand Marketing Manager, your primary role is to develop and implement marketing strategies that promote the company’s image or brand. You will be responsible for ensuring that the company’s brand message is consistent across all marketing channels, including social media, advertising, and product packaging. The goal is to increase brand awareness, drive customer engagement and loyalty, and ultimately increase sales by developing brand strategies, marketing plans, and product innovations to drive product/brand growth. Being able to work cross-functionally to execute these strategies and ensure brand consistency will certainly get you through our door.

Responsibilities

• Coordinate cross-functionally to ensure consistency in brand-related decisions
• Analyze and report on brand performance to determine ROI
• Monitor market and consumer trends
• Develop pricing and distribution strategies

Qualifications

• Bachelor's degree or equivalent in Marketing
• 6+ years' brand management or marketing experience for well known F&B brands in the region