Brand & Digital Marketing Manager

Green Line Pioneers; Sharjah; On-site; AED 150,000 - 210,000; Full time

Job summary

A leading company in the fragrance industry is seeking a dynamic Brand & Digital Marketing Manager. The role involves overseeing global marketing strategies, managing influencer campaigns, and enhancing eCommerce growth. Candidates should have extensive experience in marketing and a strong understanding of the fragrance market. This position offers a handsome salary package and numerous growth opportunities.

Benefits

Health insurance

Leave benefits

Annual air ticket

Performance-based bonuses

Collaborative work environment

Qualifications

• Minimum 10 years of experience in brand and digital marketing.
• At least 5 years in the fragrance industry.
• Strong experience in influencer marketing, eCommerce growth, and brand communication.

Responsibilities

• Own and manage the global top-line P&L for the niche fragrance division.
• Develop and execute digital marketing strategies, including paid media and social media.
• Drive global influencer marketing campaigns, focusing on TikTok and content virality.

Skills

Influencer marketing

eCommerce growth

Brand communication

Leadership

Project management

Education

Bachelor’s or Master’s degree in Marketing, Business or related fields

Job description

Exciting opportunity for a Brand & Digital Marketing Manager having quality experience in Fragrance Industry in UAE. Encourage potential & interested candidates to DM

Position: Brand & Digital Marketing Manager – Global (Fragrances)

Location: UAE

Industry: Fragrance / Perfume

Job Overview:

We are seeking a dynamic and results-oriented Brand & Digital Marketing Manager to lead global marketing efforts for a premium fragrance division. This pivotal role will be responsible for managing the digital presence, influencer marketing, eCommerce growth, and brand identity across key international markets. The position calls for a forward-thinking professional with strong leadership skills, digital expertise, and a deep understanding of the fragrance industry.

Key Responsibilities:

Own and manage the global top-line P&L for the niche fragrance division

Develop and execute digital marketing strategies, including paid media, social media, and influencer partnerships

Drive global influencer marketing campaigns, with a strong focus on TikTok and content virality

Build and nurture a community of brand influencers across regions

Lead marketing partnerships with eCommerce pulatforms such as Amazon (US, UK, UAE) and other key retailers

Create and roll out D2C eCommerce strategies to enhance brand reach and online sales

Collaborate with global sales teams, distributors, and retail partners to grow brand presence

Implement ATL and BTL campaigns with ROI analysis and performance reporting

Work closely with creative teams to deliver premium visual content and messaging

Contribute to new product development, brand identity building, and visual storytelling

Support internal sales training and competitor benchmarking

Provide detailed reports on NPD timelines, ROMI, and regional sales performance

Desired Qualifications:

Bachelor’s or Master’s degree in Marketing, Business, or related fields

Minimum 10 years of experience in brand and digital marketing, with at least 5 years in the fragrance industry

Strong experience in influencer marketing, eCommerce growth, and brand communication

Familiarity with international markets, and ability to manage cross-cultural campaigns

Previous exposure to Amazon marketplace operations is a major advantage

Excellent communication, leadership, and project management skills

A creative thinker with a keen eye for aesthetics and storytelling

Candidates with strong regional market awareness and multilingual capability (including English and/or Arabic) will thrive in this role

Handsome salary package aligned with experience and performance

Generous performance-based bonuses

Health insurance, leave benefits, and annual air ticket

Opportunity to lead a globally recognized fragrance brand with innovative projects

Collaborative, entrepreneurial work environment with growth opportunities

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