Associate Director, Luxury Communications & PR

Jumeirah; Dubai; On-site; AED 300,000 - 540,000; Full time

Benefits offered by this job

Healthcare

Life insurance

Annual leave

Learning & development

Internal mobility

Staff discounts

Incentives

Job summary

Jumeirah Marsa Al Arab in Dubai seeks a senior marketing and communications professional to lead luxury brand storytelling, media relations, digital campaigns, and partnership initiatives across our global network, shaping perception and guest engagement.

The ideal candidate holds a Bachelor’s degree and 10+ years in luxury hospitality marketing with proven ability to drive partnerships and elevate guest experiences.

Qualifications

• Bachelor's degree in marketing communications or related field.
• 10+ years of luxury hospitality marketing experience with a leading global luxury brand.
• Strong experience in luxury marketing, brand communications, digital marketing, PR, social media, and partnerships.

Responsibilities

• Develop and implement strategic marketing and communications plans aligned with organizational goals.
• Cultivate relationships with media, journalists, and influencers; secure coverage to enhance visibility.
• Lead PR campaigns to promote positive perception and manage crisis situations.
• Oversee internal communications including newsletters and intranet content.
• Create compelling content for press releases, articles, blogs, social media, and websites.
• Protect and maintain the organization's brand identity across all materials.

Skills

Brand marketing

Media relations

Digital marketing

PR

Partnerships

Content creation

Education

Bachelor's degree in Marketing Communications

Tools

CRM systems

Job description

Jumeirah Marsa Al Arab in Dubai seeks a senior marketing and communications professional to lead luxury brand storytelling, media relations, digital campaigns, and partnership initiatives across our global network, shaping perception and guest engagement.

The ideal candidate holds a Bachelor’s degree and 10+ years in luxury hospitality marketing with proven ability to drive partnerships and elevate guest experiences.