Assistant Manager, Digital Marketing (Hospitality)

Hyatt; Dubai; On-site; AED 201,000 - 312,000; Full time

Job summary

Hyatt in Dubai seeks an Assistant Manager - Digital Marketing to support the development, execution, and optimization of the hotel's digital strategy. You will oversee website content, SEO, paid campaigns, analytics, and online reputation while ensuring brand standards and business goals are aligned.

You will collaborate with Hyatt Corporate Digital, agencies, and internal stakeholders to implement enhancements, optimize ROI, and drive online engagement and bookings.

Qualifications

• Bachelor's degree in Marketing, Digital Marketing, Communications, Business Administration, Hospitality Management, or a related field.
• Minimum 3-5 years of Digital Marketing, E-commerce, Digital Communications, or similar role.
• Strong knowledge of CMS, SEO, and website performance optimization.
• Proficiency in GA4, GTM, GSC, and digital reporting tools.
• Experience in digital advertising including Google Ads and programmatic campaigns.
• Familiarity with Meta Business Suite and social media advertising coordination.
• Experience with email marketing platforms, CRM, and digital customer engagement.
• Basic understanding of HTML/CSS and UX principles.
• Strong analytical, reporting, project management, and stakeholder skills.
• Advanced MS Office (Excel, PowerPoint, Word) with clear communication.

Responsibilities

• Support development and execution of the hotel's digital marketing strategy.
• Manage and optimize the hotel website content and landing pages for brand compliance.
• Coordinate SEO, paid campaigns, and campaign assets across channels.
• Monitor analytics, generate monthly performance reports, and derive insights.
• Collaborate with Hyatt Corporate Digital, agencies, and internal teams on initiatives.
• Monitor online reputation and ensure consistency across OTA and third-party platforms.
• Assist in budget management and ROI optimization for digital campaigns.

Skills

CMS

SEO

GA4

GTM

GSC

Email Marketing

CRM

Digital Advertising

Meta Business Suite

HTML/CSS

Data Analysis

MS Office

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics (GA4)

Google Tag Manager

Google Search Console

CMS platforms

Job description

Hyatt in Dubai seeks an Assistant Manager - Digital Marketing to support the development, execution, and optimization of the hotel's digital strategy. You will oversee website content, SEO, paid campaigns, analytics, and online reputation while ensuring brand standards and business goals are aligned.

You will collaborate with Hyatt Corporate Digital, agencies, and internal stakeholders to implement enhancements, optimize ROI, and drive online engagement and bookings.