Africa Community Lead: Influencer & Brand Engagement

tactical.; Dubai; On-site; AED 180,000 - 300,000; Full time

Job summary

tactical. is seeking an Africa-focused Community Manager to steer local social touchpoints for a major global destination partner.

You will cultivate brand affinity among regional travelers, oversee channels, and collaborate with content, creative, strategy, and influencer teams to ensure resonance across African markets. You’ll drive culturally localized narratives, manage creator partnerships, and translate data into strategic campaigns while maintaining brand voice and timely execution across

Qualifications

• 2–5 years in community management or social channels
• Lived understanding of African media landscapes and travel planning habits
• Native or near-native proficiency in African language plus strong English
• Experience with influencer activations, rate negotiations and briefing
• Strong command of Instagram, TikTok and regional networks
• Ability to translate performance metrics into creative concepts
• Strong editorial instincts and visual storytelling
• Operational rigor and stakeholder approvals
• Curiosity about African conversations and trends
• Commercial acumen for creator partnerships
• Crisis management in live brand moments

Responsibilities

• Oversee daily operations across African handles and maintain brand standards
• Tailor global narratives for African audiences and brief bespoke assets
• Drive real-time conversations and transform user content into storytelling
• Track sentiment and provide strategic updates to teams and partners
• Maintain a cultural calendar and monitor regional travel rivals
• Produce monthly reports and inject regional insights into campaigns
• Develop and manage a database of African talent and rates
• Lead creator contracting and briefing with legal teams
• Deliver weekly and monthly analytics and advise on talent for activations

Skills

Community management

KOL management

Cultural localization

English proficiency

Influencer activations

Content briefing

Analytics reporting

Social strategy

Editorial & visual storytelling

stakeholder coordination

Tools

Sprinklr

Brandwatch

Meltwater

Later

Job description

tactical. is seeking an Africa-focused Community Manager to steer local social touchpoints for a major global destination partner.

You will cultivate brand affinity among regional travelers, oversee channels, and collaborate with content, creative, strategy, and influencer teams to ensure resonance across African markets. You’ll drive culturally localized narratives, manage creator partnerships, and translate data into strategic campaigns while maintaining brand voice and timely execution across