Adjunct Lecturer - Digital Marketing

Uowdubai; Dubai; On-site; AED 100,440; Part time

Job summary

A prestigious university in Dubai is seeking an Adjunct Lecturer for the MARK233 – Marketing and Digital Communication course. The ideal candidate will have expertise in digital marketing and strategic communication, with a focus on engaging students through contemporary insights and practical applications. Responsibilities include delivering lectures, preparing course materials, and providing academic support. The compensation offered is AED 9,000 per semester.

Qualifications

• Demonstrated teaching experience at the tertiary level or corporate training.
• Strong understanding of digital marketing tools.
• Ability to engage a diverse student cohort.

Responsibilities

• Deliver engaging lectures, tutorials, and workshops for undergraduate students.
• Prepare course materials and assessments in line with academic standards.
• Integrate industry examples and trends into teaching.

Skills

Digital marketing expertise

Strategic communication

Consumer engagement

Digital tools proficiency

Excellent communication skills

Education

PhD in relevant field or Master's with industry experience

Tools

SEO/SEM

Analytics tools

Social media management platforms

Job description

Business Unit

Job Family

Not Applicable

Department

School of Business

Contract Type

Location

Dubai

About UOWD

Established in 1951 and ranked in the top 1% of universities worldwide*, Australia’s University of Wollongong is a global brand with international campuses in Dubai, Hong Kong and Malaysia.

University of Wollongong Dubai (UOWD) offers over 40 internationally recognised bachelor and master degrees spanning 10 in-demand industry sectors. All of our degree courses are accredited by the UAE Ministry of Education’s Commission for Academic Accreditation (CAA) and licensed by Dubai’s Knowledge and Human Development Authority (KHDA), as well as being recognised by leading professional organisations such as AACSB, ACCA, ACS, CIM, CIPD, CPA, Engineers Australia, PMI, and others.

The first internationally accredited Australian university in the UAE, we are the education gateway of choice for over 3,500 students, representing 100+ nationalities. Our global community of 152,000 alumni are pursuing career goals with respected blue‑chip companies and industry giants such as 3M, ADCB, Adidas, Amazon, Deloitte, Emirates, FedEx, GE, IBM, Microsoft and Pepsico. Additionally, research reveals that 83%** of fresh graduates are employed within six months of graduation.

Life at UOWD is rooted in the continued pursuit of excellence through teaching, research and industry engagement, with the student experience at its heart. Our 200,000-square‑foot campus at Dubai Knowledge Park features access to cutting‑edge technologies and a mix of traditional and innovative learning spaces, all housed in a vibrant modern setting that promises to deliver an enriched learning experience for our students. Located strategically near the Palm and the Burj Khalifa, the University benefits from the huge investment and innovation opportunities the city is known for globally.

*QS World University Rankings 2024
**Data from the Graduate Destination Survey 2017 to 2021

About the Role

The University of Wollongong in Dubai (UOWD), one of the UAE’s most prestigious international universities, is seeking a qualified and experienced Adjunct Lecturer to teach the subject MARK233 – Marketing and Digital Communication within the School of Business.

This role is ideal for an academic or industry professional with strong expertise in digital marketing, strategic communication, media technologies, and consumer engagement who can bring contemporary insights and practical applications into the classroom.

Key Responsibilities:

Deliver engaging and interactive lectures, tutorials, and workshops for both undergraduate students.

Prepare course materials, case studies, and assessments in line with UOWD’s academic standards.

Integrate practical industry examples, digital tools, and current trends into teaching.

Support students in developing strong communication, analytical, and strategic marketing skills.

Provide timely academic support and constructive feedback to students.

Ensure continuous improvement of course delivery based on feedback and current best practices in HR and employment relations.

About You

You are an enthusiastic educator and/or digital marketing specialist who can translate real‑world digital communication trends into impactful learning experiences. You stay up to date with current digital platforms and understand how brands create value through communication.

Qualifications and Experience:

PhD in Marketing, Digital Communication, Media Studies, Advertising, or a related field or Master's degree with demonstrated and strong i ndustry experience in digital marketing, brand communication, or media strategy.

Demonstrated teaching experience at the tertiary level or equivalent corporate training experience in the above subject areas.

Strong understanding of digital marketing tools (SEO/SEM, analytics, social media management platforms, content design tools)

Excellent communication and facilitation skills with the ability to engage a diverse student cohort.

Compensation and Benefits

The successful candidate will enjoy interaction with a professional dynamic team of highly respected educators from more than 50 different countries and exposure to students from over 100 nationalities.

The University offers adjunct lecturers at undergraduate level a compensation of AED 9,000 per semester. This covers teaching, grading and providing subject consultation for students. The University is located in Knowledge Park, Dubai and has excellent teaching, learning and research facilities as well as a Library that meets international standards.

UOWD is an equal opportunity employer that attracts, develops, motivates, empowers, and retains a diverse workforce.

Note: you will be required to attach the following: