YouTube & Podcast Marketing Manager

Growth Troops; Johannesburg; Remote; ZAR 200,000 - 300,000; Full time

Job summary

Une entreprise dynamique recherche un YouTube & Podcast Marketing Manager pour diriger la croissance de l'audience à travers des contenus audio et vidéo. Ce rôle implique la gestion d'une stratégie complète de contenu, y compris l'optimisation SEO, la coordination de podcast et la promotion sur divers réseaux sociaux. Si vous êtes un expert en marketing avec une passion pour la création de contenu engageant, cette opportunité pourrait être faite pour vous.

Qualifications

• 2-3 ans d'expérience en marketing de contenu ou médias numériques.
• Expérience dans l'optimisation de contenu pour YouTube et podcasts.
• Compétences en écriture et esprit analytique fort.

Responsibilities

• Gérer le pipeline invité pour les podcasts : communication et planification.
• Développer des stratégies SEO pour YouTube.
• Gérer des campagnes organiques et payantes sur les réseaux sociaux.

Skills

Content marketing

SEO

Social media marketing

Strategic planning

Writing

Tools

Canva

HubSpot

WordPress

LinkedIn Navigator

Job description

Remote | Full-Time | Must Overlap with U.S. Eastern Time

Grow the brand. Elevate the content. Drive measurable results.

We’re looking for a strategic and hands-on YouTube & Podcast Marketing Manager to take the lead in expanding our audience through video, audio, and digital content. You’ll manage the full lifecycle of branded content—from podcast guest booking to YouTube SEO to social promotion—turning every episode into a growth opportunity.

If you’re equal parts marketer and content strategist with strong instincts for what performs online, this role is for you.

What You’ll Own

• Lead the end-to-end guest pipeline for our podcast: outreach, scheduling, communication
• Develop and execute YouTube strategies that prioritize SEO, thumbnails, retention, and engagement
• Run organic and paid campaigns on social media to promote content across platforms
• Create branded assets in Canva or Photoshop for video, podcast, and social channels
• Write and distribute weekly newsletters to engage and grow our subscriber base
• Monitor performance metrics and audience feedback; iterate content strategy accordingly
• Manage HubSpot CRM data and reporting tied to campaign performance
  
  

What You Bring

• 2–3 years in content marketing, podcast growth, or digital media
• Experience optimizing content for YouTube and podcast discoverability
• Working knowledge of tools like Canva, HubSpot, WordPress, and LinkedIn Navigator
• Strong writing skills and a strategic, analytical mindset
• Comfortable working independently across projects in a remote team