YouTube Marketer & Producer

Growth Troops; Johannesburg; Remote; USD 30 000 - 70 000; Full time

Job summary

Join a dynamic and innovative team as a YouTube Marketer and Podcast Producer! This role blends creativity with strategy, focusing on content marketing and social media growth. You'll manage a robust podcasting pipeline, optimize YouTube strategies, and engage audiences through compelling storytelling. Your project management skills will shine as you collaborate with video editors and create branded assets. This position offers flexibility within a remote environment, perfect for those who thrive in fast-paced settings. If you're passionate about digital media and eager to make an impact, this opportunity is for you!

Qualifications

• 2-3 years experience in podcast production and content marketing.
• Strong communication skills for storytelling across media.

Responsibilities

• Manage the full guest pipeline for a recurring podcast series.
• Lead YouTube content strategy focusing on SEO and audience retention.

Skills

Podcast Production

Content Marketing

Social Media Coordination

Project Management

SEO Best Practices

Communication Skills

Audience Engagement

Education

Bachelor's Degree in Marketing or Communication

Tools

MS Office

Canva

Adobe Photoshop

LinkedIn Sales Navigator

HubSpot CRM

WordPress

BuzzSprout

Apple Podcasts

Spotify

Job description

Job Title: YouTube Marketer / Podcast Producer

Location: Remote

Position Type: Full-time

Reports To: CEO or Executive Leadership

Job Summary:

The YouTube Marketer and Podcast Producer is a hybrid creative and operational role that combines the worlds of content marketing, social media growth, and podcast production. This person is responsible for building and executing a robust podcasting pipeline while simultaneously developing and optimizing YouTube and social strategies to drive traffic, engagement, and brand visibility. The role requires excellent project management skills, an eye for detail, and a strong grasp of digital tools and audience-building best practices.

Key Responsibilities:

• Own and manage the full guest pipeline for a recurring podcast series, identifying ideal profiles using platforms like LinkedIn Sales Navigator and managing outreach and communication throughout the process.
• Coordinate pre-interview briefings, post-recording follow-ups, and calendar scheduling to ensure seamless guest experiences.
• Collaborate with video editors to ensure timely, high-quality production and publishing of each episode.
• Lead YouTube content strategy with a focus on SEO, thumbnail optimization, and watch time retention, using analytics to guide creative decisions.
• Manage organic and paid promotion across social channels, with the goal of maximizing engagement and reach for each piece of content.
• Create branded assets and visual content using Canva or Adobe Photoshop, ensuring consistency across platforms.
• Write and distribute weekly newsletters to nurture an audience of podcast listeners, subscribers, and potential users of a SaaS platform.
• Create and publish supporting blog content on WordPress to boost discoverability and reinforce key messages from episodes.
• Monitor and engage with podcast and video audiences, responding to comments, reviews, and feedback in a timely, thoughtful manner.
• Use HubSpot CRM to manage workflows, track guest communication, and report on marketing funnel performance.
• Contribute to the development of how-to content and feature descriptions that help users get the most from SaaS offerings.
• Create instructional videos and support materials to aid customer onboarding and feature adoption.
  
  

Qualifications:

• 2–3 years of experience in podcast production, content marketing, or social media coordination.
• Strong verbal and written communication skills, with the ability to tell compelling stories across media.
• Proficiency with key tools including MS Office, Canva, Adobe Photoshop, LinkedIn Sales Navigator, HubSpot CRM, WordPress, and publishing platforms such as BuzzSprout, Apple Podcasts, and Spotify.
• Demonstrated ability to run both organic and paid social campaigns, with a track record of measurable audience growth.
• Familiarity with YouTube analytics, SEO best practices, and content formatting for maximum impact.
• Ability to manage multiple deadlines and priorities in a remote, fast-paced environment.
• A detail-oriented mindset with strong project management and organizational skills.
• Positive, proactive attitude with a focus on collaboration, adaptability, and continuous learning.
  
  

Work Hours:

This position requires availability within EST time zones. Flexibility is expected to accommodate interviews, guest communication, and live content promotion as needed.