Trade Marketing Specialist

KWV; Paarl; On-site; ZAR 300 000 - 500 000; Full time

Job summary

An established industry player is seeking a dynamic marketing professional to lead trade-related brand marketing campaigns. This role involves planning and executing national and regional promotions, managing promotional materials, and coordinating with various stakeholders to drive brand success. The ideal candidate will have a strong background in sales or marketing, excellent organizational skills, and the ability to communicate effectively. Join a forward-thinking company where your contributions will shape brand visibility and performance in the market, and be part of a team that values innovation and collaboration.

Qualifications

• 5+ years of experience in sales, marketing, or trade marketing.
• Strong planning, organizing, and relationship management skills.

Responsibilities

• Develop and manage national and regional promotions for assigned brands.
• Coordinate communication between various stakeholders and measure promotion effectiveness.

Skills

Planning and organizing skills

Attention to detail

Verbal and written communication in English

Relationship Management

Customer service orientation

Problem solving skills

Deadline driven

Education

Grade 12

Tertiary qualification in Sales/Business Administration/Marketing

Tools

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Job description

Purpose: The planning, coordination and execution of trade related brand marketing campaigns on various brands within the KWV portfolio.

Minimum Requirements:

• Grade 12 plus a relevant tertiary qualification in Sales/Business Administration/Marketing
• 5 Years relevant experience in Sales, marketing or trade marketing environment
• Excellent planning and organizing skills
• Attention to detail and sound administrative skills
• Ability to communicate (verbal and written) in English
• Relationship Management abilities
• Computer literate on an advanced level (Microsoft, Word, Excel and Power point)
• Valid driver license with own vehicle

Skills Required:

• Excellent planning and organizing skills
• Attention to detail and sound administrative skills
• Ability to communicate (verbal and written) in English
• Relationship Management abilities
• Customer service orientation
• Problem solving skills
• Deadline driven

Job Summary:

• Develop national and regional promotions with assigned brands
• Facilitate and coordinate communication between various stakeholders
• Develop, order and manage promotional material (POS) as well as price
• Conduct in-trade assessments
• Measure the effectiveness of promotions
• Leverage internal and external BOP
• Develop an integrated promotional calendar across brands
• Align the promotional calendar with Key account calendar across brands
• Presentation of draft plans to Key Accounts and Sales
• Measure, track and report on implementation progress vs target
• Attend ad hoc promotions to understand sales requirements & competitors
• Manage Point of Sale items

Preference will be given to EE candidates.

Closing date: 25 April 2025

Should you not hear from us within one month of the closing date of the advert, kindly regard your application to have been unsuccessful.

Please note that any personal information that you shared will be used for the purposes of applying for a role with KWV as advertised above. This information may be shared with authorised Warshay Investments (Pty) Ltd (“KWV”) representatives (internal and contracted external parties) as required. Should you have any questions related to how we process your personal information, please refer to the privacy policy.