A day in the life of the Temp Head of Public Relations:
Develop overarching PR strategy for both corporate and brand plans focused on developing a strong ESAR narrative for SA and coach and support key strategic brand teams in market in ESAR (ZIM, Kenya, Moz, Ethiopia, Mauritius).
Establish and manage key agency relationships, training, coaching and strong ways of working to ensure delivery of all corporate and brand plans based on best-in-class proprietary knowledge.
Bring to life brand activities originated from strong campaign ideas to engage consumers when and where they are most receptive to our key messages to drive strong positive sentiment, talkability and virality of ideas.
Become a credible, visible and trusted voice for Nestlé ESAR in the PR space in the food and beverage ecosystem.
Communicates, inspires, coaches and leads PR through marketing & CCPA teams to influence stakeholders to go beyond the ordinary/average to deliver fantastic talkability for our key strategic activities.
Coach and monitor deliverables of team members and provide regular project status feedback to project team.
Take ownership and accountability for execution of full plans led through PR cross-functional teams including CCPA, brand and CCME.
Manage regular performance reviews for agencies and activities to ensure we win in excellent execution and learnings to optimise plans into the future.
Maintain all records in a safe manner and easy accessibility for future enquiries - drives compliance in ways of working.
Maintain relationships with corporate partners identifying PR opportunities through existing programmes and potential PR opportunities.