Technical Sales Specialist - Automation Systems

Placements24; Stellenbosch; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Base salary + bonus/commission

Medical aid

Retirement fund

Annual leave

Training & development

Travel allowances

Job summary

Placements24 in Stellenbosch, Western Cape, seeks a Technical Sales Specialist to translate complex automation solutions into tangible business value. You will engage industrial clients, understand their challenges, and propose tailored PLCs, robotics, HMI, and SCADA systems in a hybrid work setup.

The ideal candidate combines strong technical acumen with sales and communication skills, collaborating with engineering teams to ensure client requirements are met and to drive growth in the

Qualifications

• Proven experience in technical sales in industrial automation/mechatronics fields.
• Strong knowledge of automation components and software (PLCs, VFDs, robotics, HMI, SCADA).
• Ability to translate client needs into tailored technical solutions.

Responsibilities

• Identify and develop new business opportunities in industrial automation.
• Engage with clients to understand operational challenges and technical requirements.
• Propose and present tailored automation system solutions (PLCs, robotics, HMI, SCADA).
• Collaborate with engineering to design solutions meeting client specs.
• Manage sales cycle from lead to closure with technical proposals.

Skills

Technical sales

Automation knowledge

Client needs analysis

CRM proficiency

MS Office

Education

Electrical/Mechanical/Mechatronics degree

Tools

PLC systems

HMI/SCADA software

Robotics systems

Job description

About the Role

Our client, a leading provider of industrial automation and control systems, is seeking a highly skilled Technical Sales Specialist to join their team in **Stellenbosch, Western Cape, ZA**. This hybrid role requires a deep understanding of automation technologies and the ability to translate complex technical solutions into tangible business value for clients. You will be responsible for engaging with industrial clients, identifying their automation challenges, and proposing effective, customized solutions. The ideal candidate combines strong technical expertise with excellent sales and communication skills. You will work closely with engineering teams to ensure the solutions meet client requirements and contribute to their operational efficiency. This is a critical role in driving growth within the industrial automation sector, fostering innovation, and building lasting client partnerships. The position demands a proactive approach to understanding customer needs and a commitment to delivering superior technical support and sales expertise. You will be instrumental in positioning our client as a trusted advisor in automation technology. The dynamic nature of industrial automation offers continuous learning and development opportunities.

Key Responsibilities

• Identify and develop new business opportunities within the industrial automation market.
• Engage with clients to understand their operational challenges and technical requirements.
• Propose and present tailored automation system solutions, including PLCs, robotics, HMI, and SCADA systems.
• Collaborate with the engineering and technical teams to design and configure solutions that meet client specifications.
• Manage the sales cycle from initial lead generation to contract closure, including technical proposal development.
• Provide pre-sales technical support and post-sales technical consultation.
• Build and maintain strong relationships with key stakeholders in target industries.
• Stay abreast of the latest advancements in automation technology and industry trends.
• Achieve and exceed sales targets for automation systems and related services.
• Maintain accurate records of sales activities, client interactions, and project status in the CRM system.

Requirements

• Proven experience in technical sales, preferably within industrial automation, mechatronics, or related engineering fields.
• Strong technical knowledge of automation components, systems, and software (e.g., PLCs, VFDs, robotics, HMI, SCADA).
• Demonstrated ability to understand client needs and propose effective technical solutions.
• Excellent communication, presentation, and negotiation skills.
• Ability to build rapport and credibility with technical and management stakeholders.
• Proficiency in CRM software and MS Office Suite.
• Bachelor's degree in Electrical Engineering, Mechanical Engineering, Mechatronics, or a related technical field.
• Ability to work effectively in a hybrid environment, balancing office and field responsibilities.
• Self-motivated with a results-driven approach and a keen interest in technology.
• Strong problem-solving skills and a commitment to customer satisfaction.

Benefits

Our client offers a competitive base salary complemented by a performance-driven bonus and commission structure. Comprehensive medical aid, a retirement fund, and generous annual leave are provided. Opportunities for ongoing technical training and professional development are a priority. This hybrid role requires regular engagement at the **Stellenbosch** office, with flexibility for remote work. Employees benefit from a dynamic team environment, access to innovative technologies, and the chance to work on challenging projects. Our client is committed to fostering a culture of innovation and continuous improvement. Further benefits include travel allowances and potential for career growth within the company.