Strategic Paid Media Lead — Veterinary Brands (Remote)

Blacksmith Agency LLC; Johannesburg; Remote; ZAR 1,232,000 - 1,807,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency hiring a Paid Media Manager (Veterinary). You will own paid media for veterinary clients, shaping strategy, budgets, and the narrative during client calls.

You bring 3+ years in Google Ads and Meta, with agency experience handling multiple clients and clear English on live calls. You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, ensure accurate conversion tracking with GA4, Tag Manager and pixels, and craft 90-day

Qualifications

• 3+ years hands-on experience in Google Ads and Meta campaigns.
• Proven ROAS/CPA improvements across accounts.
• Agency experience managing multiple clients.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media for veterinary clients across Google Ads, Meta, LinkedIn, and Microsoft Ads.
• Budgeting, bidding, targeting, and creative testing; know when to pause a campaign.
• Set up and validate conversion tracking with GA4, Tag Manager and platform pixels.
• Develop the 90‑day and quarterly roadmaps for each client and explain the numbers on calls.
• Drive account growth through retention, upsell and long-term client relationships.

Skills

Google Ads

Meta Ads

Agency Experience

English on calls

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency is an AI-first digital agency hiring a Paid Media Manager (Veterinary). You will own paid media for veterinary clients, shaping strategy, budgets, and the narrative during client calls.

You bring 3+ years in Google Ads and Meta, with agency experience handling multiple clients and clear English on live calls. You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, ensure accurate conversion tracking with GA4, Tag Manager and pixels, and craft 90-day