Strategic Content Marketing Lead — Hybrid (Benoni)

Placements24; Benoni; Hybrid; ZAR 480,000 - 680,000; Full time

Benefits offered by this job

Salary incentives

Health insurance

Growth opportunities

Hybrid work

Job summary

Placements24 is seeking a Content Marketing Manager in Benoni to lead our client's content initiatives. You will develop a strategic content plan, oversee multi-format content, and ensure alignment with brand voice and marketing goals.

A hybrid work arrangement offers collaboration on-site with flexibility for remote work within Gauteng. You will drive SEO-focused content, manage the editorial calendar, and collaborate with design, product, and sales teams to deliver high-quality materials that

Qualifications

• Proven experience in content marketing leadership and strategy.
• Track record of developing and executing content that drives engagement and leads.
• Excellent writing and storytelling skills with a strong portfolio.
• Proficiency in SEO and CMS platforms, plus familiarity with analytics tools.

Responsibilities

• Develop and implement a comprehensive content marketing strategy aligned with business goals.
• Oversee creation of blog posts, articles, whitepapers, case studies, infographics, and videos.
• Manage editorial calendar and publication across website, blog, social, and email channels.
• Optimize content for SEO to improve rankings and organic traffic.
• Analyze content performance metrics and refine strategy based on insights.
• Collaborate with design, product and sales to ensure accurate and impactful content.

Skills

Content strategy

Content marketing

SEO

CMS

Google Analytics

Project management

Writing/Editing

Storytelling

Tools

Google Analytics

CMS

Job description

Placements24 is seeking a Content Marketing Manager in Benoni to lead our client's content initiatives. You will develop a strategic content plan, oversee multi-format content, and ensure alignment with brand voice and marketing goals.

A hybrid work arrangement offers collaboration on-site with flexibility for remote work within Gauteng. You will drive SEO-focused content, manage the editorial calendar, and collaborate with design, product, and sales teams to deliver high-quality materials that