Sponsorship & Exhibition Manager

Optential Consulting (Pty) Ltd; Cape Town; On-site; ZAR 200,000 - 300,000; Full time

Job summary

A leading company in the events sector is seeking a Sponsorship & Exhibition Manager in Cape Town. The role focuses on generating revenue through sponsorship and exhibit sales, managing client relationships, and overseeing event coordination. Ideal candidates should have relevant diplomas or degrees and experience in sales. This position offers an opportunity to thrive in a dynamic and international environment.

Qualifications

• Minimum 2-3 years of experience in sponsorship sales or event sales.
• Preferred 3-5 years in sponsorship acquisition or corporate partnerships.
• Experience in client relationship management and negotiation.

Responsibilities

• Meet and exceed sponsorship sales targets through outreach.
• Build and maintain relationships with sponsors and exhibitors.
• Oversee sponsorship management at conferences.

Skills

Client Relationship Management

Communication & Presentation Skills

Organizational & Time Management Skills

Market Research & Strategic Thinking

Adaptability & Problem-Solving

Education

Diploma or certificate in Sales, Marketing, Business Administration, Event Management, or a related field

Bachelor’s degree in Business, Marketing, Communications, or a related field

Tools

CRM systems

Lead generation tools

Event planning software

Job description

Paragon Africa is looking for a Sponsorship & Exhibition Manager to join their team!!!

Job title : Sponsorship & Exhibition Manager

Work Location : Cape Town, 7550

Reports to : Managing Director

Overall Responsibility : The Sponsorship and Exhibition Sales Manager is responsible for generating revenue through the sale of sponsorship and exhibit packages for conferences. This role involves identifying and engaging potential sponsors, creating tailored packages, and ensuring successful partnerships. The Manager collaborates closely with clients to meet their sponsorship needs while attending key meetings to track sales progress and contribute to conference planning.

Key Responsibilities :

• Meet and exceed sponsorship and exhibition sales targets through proactive outreach.
• Develop tailored sponsorship and exhibitor packages based on client needs.

Client Relationship Management :

• Build and maintain strong relationships with sponsors, exhibitors, and potential clients.
• Ensure regular and effective communication to foster long-term partnerships.

Market Research & Lead Generation

• Identify and research potential sponsors and exhibitors for each conference.
• Expand the database of prospective clients through targeted outreach.
• Maintain accurate records of client interactions, agreements, and invoicing.
• Track and report on sponsorship and exhibition sales progress.

Event Coordination & Representation

• Oversee sponsorship and exhibition management at conferences.
• Represent the company professionally at international events.

Marketing & Promotional Support

• Collaborate on promotional materials to enhance sponsorship and exhibitor sales.
• Ensure alignment with conference timelines and sponsorship deadlines.

Minimum Education and / or Work Experience Requirements :

Education :

• Minimum : Diploma or certificate in Sales, Marketing, Business Administration, Event Management, or a related field.
• Preferred : Bachelor’s degree in business, Marketing, Communications, or a related field

Work Experience :

• Minimum : 2-3 years of experience in sponsorship sales, business development, event sales, or a similar role.
• Preferred : 3-5 years of proven experience in sponsorship acquisition, exhibitor sales, or corporate partnerships within the events or conference industry.
• Experience in client relationship management, negotiation, and sales reporting.
• Familiarity with CRM systems, lead generation tools, and event planning software is a plus
• Business Development & Lead Generation –
• Client Relationship Management
• Communication & Presentation Skills
• Organizational & Time Management Skills
• Market Research & Strategic Thinking
• Event Coordination & Representation
• Administrative & Reporting Skills
• Technical Proficiency
• Adaptability & Problem-Solving

Please note if you do not hear from us within 3 weeks, kindly note that your application was unsuccessful.