Sponsorship Events Coordinator

Apex Group; Johannesburg; On-site; ZAR 40 000 - 80 000; Full time

Job summary

Join a forward-thinking company as a Sponsorship Events Coordinator, where your expertise in event management and sports sponsorships will shine. In this dynamic role, you will negotiate and execute sponsorship agreements, enhance brand awareness, and manage logistics for high-profile events. Your creative thinking and strong communication skills will be pivotal in maximizing ROI and aligning activities with sustainability initiatives. This innovative firm offers a supportive environment where your contributions can lead to impactful, industry-changing experiences. If you are passionate about sports and event management, this is the opportunity for you!

Qualifications

• 5+ years managing sports sponsorships, agency or in-house experience.
• Strong negotiation, communication, and relationship-building skills.
• Excellent organizational and project management capabilities.

Responsibilities

• Develop and implement strategies to maximize ROI and engagement.
• Build and maintain strong relationships with sponsorship partners.
• Organize logistics for event attendance and ensure client satisfaction.

Skills

Negotiation Skills

Communication Skills

Relationship Building

Organizational Skills

Project Management

Creative Thinking

Attention to Detail

Team-oriented Approach

Ability to Work Under Pressure

Education

Bachelor's degree in Marketing

Bachelor's degree in Business

Bachelor's degree in Event Management

Bachelor's degree in Sports Management

Tools

Microsoft Office

Job description

Sponsorship Events Coordinator page is loaded

Sponsorship Events Coordinator

Apply locations Johannesburg, Baker St; Cape Town, Apex House; time type Full time; posted on Posted 2 Days Ago; job requisition id JR-0012088

The Apex Group was established in Bermuda in 2003 and is now one of the world’s largest fund administration and middle office solutions providers.

Our business is unique in its ability to reach globally, service locally, and provide cross-jurisdictional services. With our clients at the heart of everything we do, our hard-working team has successfully delivered on an unprecedented growth and transformation journey, and we are now represented by over circa 13,000 employees across 112 offices worldwide. Your career with us should reflect your energy and passion.

That’s why, at Apex Group, we will do more than simply ‘empower’ you. We will work to supercharge your unique skills and experience.

Take the lead and we’ll give you the support you need to be at the top of your game. And we offer you the freedom to be a positive disrupter and turn big ideas into bold, industry-changing realities.

For our business, for clients, and for you

Job Title:

Events Sponsorships Coordinator

Job Summary:

The Events Sponsorships Coordinator will manage and maximize ROI and engagement with the company's main sports sponsorship with SailGP and other smaller sponsorships. Reporting to the Head of Events for Group, this role involves negotiating and executing sponsorship agreements, enhancing brand awareness, aligning activities with ESG initiatives, and managing logistics and client experience at events. The ideal candidate will have a strong background in event management, excellent communication skills, and experience managing sports sponsorships.

About the Apex Group and SailGP Partnership:

Apex Group, a global financial services provider, has partnered with SailGP, a leading sustainable and purpose-driven global sports league. This partnership promotes gender equity and sustainability in sports through initiatives like the Women’s Accelerator Program. As the exclusive Financial Solutions Partner, Apex leverages SailGP's platform to promote positive change and enhance brand visibility.

Key Responsibilities:

• Sponsorship Strategy: Develop and implement strategies to maximize ROI and engagement with SailGP.
• Relationship Management: Build and maintain strong relationships with SailGP, ensuring the Group’s interests are prioritized and the partnership delivers value.
• Event Coordination: Collaborate with SailGP to ensure sponsorship deliverables are integrated into event planning and execution.
• Activation: Oversee activation of sponsorship agreements, ensuring commitments are fulfilled and maximum exposure is achieved.
• ROI Maximization: Track and analyze performance metrics, report findings, and develop strategies to improve ROI.
• Brand Awareness: Create plans to enhance brand visibility through sponsorship activities, aligning with marketing goals.
• ESG Initiatives: Align sponsorship activities with sustainability and social responsibility efforts, working closely with SailGP.
• Creative Development: Innovate to develop impactful initiatives beyond traditional sponsorship.
• Marketing Collaboration: Coordinate with marketing and CSR teams to promote the partnership across channels.
• Invites Management: Manage event invites, ensuring timely and accurate communication.
• Client Experience: Organize logistics for event attendance, ensuring ROI and a seamless experience for clients.
• Brand Maximization: Maximize Apex Group's brand presence at SailGP events and in related marketing efforts.
• Content Leveraging: Use SailGP's digital platforms to create engaging content, including video series like “Reaching the Apex Moment”.
• Point of Contact: Serve as the primary contact for employees regarding SailGP and event attendance.
• Reporting: Track and report on sponsorship performance, providing insights and recommendations.
• Travel: Travel as needed to attend events and support sponsorship activities.
• Stakeholder Engagement: Engage with senior and C-suite stakeholders to ensure satisfaction and involvement.

Metrics for Measuring Impact:

• Brand Awareness & Recall: Conduct surveys pre- and post-sponsorship to measure awareness and recall.
• Media Value & Impressions: Track media placements, signage, and digital impressions to assess reach.
• Social Media Engagement: Collaborate with social media teams to maintain active engagement and innovative campaigns, such as gamification.

Qualifications:

• Education: Bachelor's degree in Marketing, Business, Event Management, Sports Management, or related field.
• Experience: At least 5 years managing sports sponsorships, agency or in-house.
• Skills:
  • Strong negotiation and communication skills.
  • Relationship building ability.
  • Excellent organizational and project management skills.
  • Ability to work under pressure and meet deadlines.
  • Proficiency in Microsoft Office.
  • Attention to detail in sponsorship agreements and event delivery.
  • Creative thinking for developing sponsorship opportunities.
  • Team-oriented and proactive approach.
  • Comfort working with senior and C-suite stakeholders.

Disclaimer: Unsolicited CVs sent to Apex by recruitment agencies will not be accepted. Apex operates a direct sourcing model, engaging directly with our exclusive recruitment partners when agency assistance is required.