Social Media/Marketing Assistant

Hire Resolve; Durban; On-site; ZAR 25 000 - 45 000; Full time

Job summary

An established industry player is on the lookout for a dynamic Social Media/Marketing Assistant to elevate their online presence. This role involves crafting engaging content, developing strategies, and analyzing data to enhance brand awareness and achieve marketing goals. You'll be at the forefront of community engagement, responding to followers and fostering positive interactions. If you're passionate about social media and eager to make a significant impact in a collaborative environment, this opportunity is perfect for you. Join a team that values creativity and innovation in the ever-evolving digital landscape.

Qualifications

• Proficient in crafting engaging copy for diverse audiences.
• Basic graphic design skills for visually appealing content.
• Ability to analyze social media metrics for data-driven decisions.

Responsibilities

• Develop and publish compelling content across social media platforms.
• Engage with followers and manage community interactions.
• Monitor analytics to optimize campaign performance.

Skills

Writing and Communication Skills

Visual Design Understanding

Analytical Skills

Time Management and Organization

Digital Marketing Knowledge

Adaptability

Tools

Shopify

Job description

Hire Resolve's client is seeking a Social Media/Marketing Assistant who will be responsible for developing, executing, and monetising the company's social media strategy across various platforms. The role includes creating engaging content, monitoring online interactions, analysing data to optimize campaigns, and fostering audience engagement to increase brand awareness and achieve marketing goals and return on investment.

Key Responsibilities:

1. Content Creation and Curation: Develop, schedule, and publish compelling content (text, images, videos, graphics) across multiple social media platforms, ensuring alignment with brand messaging.
2. Social Media Strategy Development: Create and implement comprehensive social media strategies to achieve specific marketing objectives, including audience growth, lead generation, and brand awareness.
3. Community Management: Engage with followers by promptly responding to comments, messages, and queries, fostering positive interactions and addressing customer concerns.
4. Data Analysis and Reporting: Monitor social media analytics to track campaign performance, identify trends, and make data-driven adjustments to improve engagement and reach.
5. Campaign Management: Plan and execute social media campaigns, including paid advertising, influencer collaborations, and promotional initiatives.
6. Trend Monitoring: Stay updated on emerging social media trends, platforms, and best practices to adapt strategies accordingly.
7. Brand Consistency: Ensure all social media content aligns with the company's brand identity and voice across all platforms.
8. Copywriting: Develop compelling copy for all products.
9. Marketing Calendar: Create and implement the marketing calendar.
10. Online Store Materials: Develop visual content such as videos, animations, and reels for the online store.
11. Photo Shoots: Plan and execute photoshoots for online content and the online store.
12. Retail Window Campaigns: Develop and implement integrated in-store campaigns for retail windows.
13. Retail Sales Incentives and Training Materials: Create content for retail sales incentives and training materials.
14. Store Music: Curate and update music in-store to align with the brand.
15. eCommerce Channel Updates: Maintain and update the look and feel of online store elements, including web banners.
16. Collaboration: Work with other marketing teams, designers, and stakeholders to coordinate social media activities and align with overall marketing goals.

Minimum Requirements:

• Writing and Communication Skills: Ability to craft engaging copy and communicate effectively with diverse audiences across social media platforms.
• Visual Design Understanding: Basic graphic design skills to create visually appealing content.
• Analytical Skills: Proficiency in using social media analytics tools to interpret data and make informed decisions.
• Time Management and Organization: Ability to prioritize tasks and manage multiple social media accounts efficiently.
• Digital Marketing Knowledge: Understanding of digital marketing concepts, including SEO, paid advertising, and social media marketing best practices.
• Shopify Experience: Working experience with the Shopify platform.
• Adaptability: Ability to quickly adjust to changing social media landscapes and algorithms.

Benefits:

• Competitive salary based on experience.

If you meet the above requirements and want to make a career-changing move, apply today by emailing your CV to [Email Address Removed].com

You can also connect with Daniel on LinkedIn or contact Hire Resolve. If you meet the above requirements, we will contact you within 3 working days.

Desired Skills:

• Social Media/Marketing Assistant
• Social Media/Marketing Assistant
• Social Media/Marketing Assistant