Social Media Manager

ninety9cents; Cape Town; On-site; ZAR 200 000 - 300 000; Full time

Job summary

An established industry player is seeking a dynamic Social Media Manager to join a close-knit team. This role involves executing innovative social media strategies, managing client relationships, and delivering engaging content across various platforms. The ideal candidate will have a strong marketing background, exceptional communication skills, and a passion for the retail industry. You will be at the forefront of shaping digital campaigns, ensuring they resonate with audiences while keeping up with the latest trends. If you're ready to make a significant impact in a fast-paced environment, this opportunity is perfect for you.

Qualifications

• 3+ years experience in managing social media for brands.
• Strong presentation and communication skills are essential.
• Ability to interpret data and apply insights to campaigns.

Responsibilities

• Execute social media strategies aligned with brand goals.
• Manage client relationships and deliver creative content.
• Monitor social media performance and report on trends.

Skills

Social Media Management

Analytical Skills

Communication Skills

Creative Thinking

Problem-Solving

Presentation Skills

Attention to Detail

Education

Relevant tertiary qualification in Marketing

Tools

Meta Platforms

TikTok

Google Analytics

Microsoft Office

Brandwatch

Hootsuite

Job description

Description

We are looking for a strategic Social Media Manager to join our close knit team and become a part of delivering quality 360 digital campaigns to be proud of.

The Social Media Manager is responsible for the execution of social media jobs against brand strategy.

Core to the role is taking briefs from client and working with internal teams (client service, creative, production, strategy, influencer etc.) and external suppliers (media partners) to plan and execute work on social media platforms effectively.

The ideal candidate for this role has a marketing / agency background and has enthusiasm for the retail industry. They would need to have superior presentation and communication skills and proven hands on experience managing social media content for brands. They would also need to stay on top of latest social media trends, interpret data and reports, and apply these insights to the client’s campaigns. In summary, they would need to apply their expertise in social media to the work we do for our clients.

Requirements

Job scope includes but is not limited to:

Client Service

1. Build trust through ongoing thought leadership in Social Media
2. Manage creative briefs, client feedback and delivery of content
3. Plan, create timelines, update status, manage deliverables and expectations
4. Set up, manage, conduct and contact report on client presentations
5. When necessary, create cost estimates and manage billings thereof
6. Manage user access to clients’ accounts / tools / reports / dashboards

Content & Channel Planning

1. Work closely with client & wider client service team
2. Create clear communication plans for activity across platforms
3. Create and direct clients content calendars and social posting schedule with best practice in mind

Strategic Direction

1. Planned campaigns and Adhoc Client briefs
2. Online listening, trend sourcing, outreach & tactical response
3. Channel health or emerging channel creation
4. Update teams / clients on current and emerging landscape trends, competitor activity and latest news
5. Report on campaign and always on activity and performance

Content & Channel Administration

1. Work closely with creative & paid media departments
2. Scheduling & deactivation of content across channels
3. Ensure effective searchability / tracking / tagging across content
4. Manage clients creative content bibles

Content Marketing

1. Work Closely with Strategy, Creative & Production Departments
2. Always On Content, Campaign & Tactical content - purpose & generation
3. Assist and manage the production process of content on social jobs

Content & Channel Performance Management

1. Work closely with Strategy department
2. Channel, Content, Campaign and Health Audits / Reporting
3. Benchmark, Review and ROI Reporting
4. Daily performance checks & recommendations
5. Manage Creative Identity of Channel, Content, Templates and Spec sheets.

Minimum Relevant Experience And Skills/attributes Required

1. 3+ years experience managing social media
2. Experience working on all current & emerging social platforms.
3. A positive attitude towards tight deadlines.
4. Enjoys a fast-paced agency environment with rapidly changing priorities.
5. Self-motivated, hardworking and eager to learn attitude.
6. Excellent analytical, critical-thinking and problem-solving skills are a must
7. Ability to think strategically, creatively and out-of-the-box.
8. Excellent attention to detail.
9. Exceptional writing, communication and confident presentation skills.
10. Excellent command of English, both written and verbal.
11. Valid, driver's license and own transport.

Minimum Education Requirements

Relevant tertiary qualification in Marketing, Brand Communications or similar

Technical Skills/knowledge

1. Meta Platforms & TikTok
2. Google Analytics - Basic Level
3. Other online training on social media platforms / analytics also acceptable
4. Experience using Microsoft Office programs (Excel, PowerPoint, Word, etc.)
5. Social Media content management platforms (Brandwatch, Hootsuite etc.)
6. Social Media monitoring platforms (Brandwatch, Rival IQ, Brandseye, Simply Measured, Meltwater etc)

Work Level

Mid-Level

Job Type

Permanent

Salary

Market Related

EE Position

No

Location

Cape Town