Social Media Coordinator

Dis-Chem; Midrand; On-site; ZAR 279,000 - 390,600; Full time

Benefits offered by this job

Market related salary

Medical aid

Provident fund

Staff account

Job summary

A well-known pharmacy group is looking for a Social Media Coordinator in Midrand. The role involves coordinating social media channels, engaging with customers, and creating content to enhance online presence. Candidates should have at least a Grade 12 certificate and a diploma in a related field, alongside 2-3 years of experience. The position offers a market-related salary and benefits including medical aid and contributory provident fund, with additional requirements such as a driver’s license.

Qualifications

• Minimum of 2–3 years’ experience in a similar capacity in either an agency or corporate setting.
• Knowledge of social media platforms and best practices.
• Technical skills required for proficiency in key social media platforms.

Responsibilities

• Coordinate and maintain the social media business presence.
• Engage with followers and customers through social media platforms.
• Use social media analytics tools to track campaign performance.

Skills

Social media management

Content creation

Customer engagement

Analytical skills

Communication skills

Education

Grade 12 – Matric or a Senior Certificate

Diploma in Marketing/Digital Marketing/Communications

Tools

Hootsuite

Sprout

Falcon

Job description

Social Media Coordinator

Dis-Chem Pharmacies Head Office – Johannesburg Metropolitan Area

Qualifications

• Grade 12 – Matric or a Senior Certificate.
• Diploma in Marketing/Digital Marketing/Communications or related field.
• Minimum of 2–3 years’ experience in a similar capacity in either an agency or corporate setting.

Advantageous

• Retail Marketing experience.

Job Description

Social Media

• Co‑ordinate and maintain the social media business presence across various targeted social media channels.
• Provide ongoing oversight and coordination of all aspects regarding social interfaces such as content, broadsheets, analysis, new ideas (contests, promos, online/social exclusives etc.), lead generation and content syndication methods.
• Stay up‑to‑date with social media trends and changes to algorithms and adjust implementations accordingly.
• Assist in planning, organising and executing social media activities within the business.
• Ensure maintenance and updates of content for social media campaigns.
• Ensure that social media campaigns are executed parallel to the marketing calendar.

Content

• Support event awareness on the relevant social media channels.
• Provide suggestions on new ways to attract prospective customers through engagement, promotions and competitions.
• Design posts to sustain readers’ curiosity and create buzz around new products.
• Regularly track and monitor the company’s online reputation and social media presence, responding appropriately to both positive and negative reviews and comments.
• Monitor internet for brand‑related topics of conversation.

Customer Relations

• Collaborate with other departments, such as marketing and customer service, to ensure brand consistency and gather content to be used across all channels.
• Actively engage with and respond to followers and customers through various social media platforms to foster a strong community of supporters.

Reporting

• Use social media analytics tools to track and report on the performance of social media campaigns.
• Manage multiple social media accounts across various platforms, such as Facebook, Twitter, Instagram and TikTok.
• Knowledge of social media influencer marketing and how to identify and engage with influencers in relevant industries or niches.
• Research audience preferences and discover current trends.

General

• Adhere to Dis‑Chem Policies and Procedures and Standard Operating Procedures.
• Adhere to Health and Safety rules and regulations.
• Knowledge of social media platforms and best practices.
• Cognitive skills – planning abilities, able to analyse data and solve problems.
• Business acumen – awareness of industry trends and competitor activity. An understanding of target audiences.
• Communication skills – excellent written and verbal communication with team members and other departments.
• Interpersonal skills – collaborative mindset and ability to work well with others.
• Quality orientation – attention to detail in content creation and curation; desire to continuously improve and optimise social media campaigns.
• Self‑management skills – time‑management skills to meet deadlines with adaptability and flexibility to meet changing deadlines.
• Technical skills – proficiency in social media platforms like Facebook, Twitter, Instagram, TikTok and LinkedIn; knowledge of social media management tools like Hootsuite, Falcon, Sprout or similar; familiarity with social media analytics tools.

Special Conditions of Employment

• South African.
• MIE, clear criminal and credit.
• Driver’s licence and own reliable transport.
• Occasional travelling.

Remuneration and Benefits

• Market related salary.
• Medical aid.
• Provident fund.
• Staff account.

ONLY SUCCESSFUL APPLICANTS WILL BE CONTACTED. IF YOU HAVEN'T BEEN CONTACTED WITHIN TWO WEEKS AFTER THE CLOSING DATE, CONSIDER YOUR APPLICATION AS UNSUCCESSFUL.

Dis-Chem Pharmacies is an equal opportunity employer. Dis‑Chem’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process aligned to Dis‑Chem’s Employment Equity & Transformation Strategy. Dis‑Chem actively supports the recruitment of people with disabilities.