Social Media Coordinator

E-XHALE; Gqeberha; On-site; ZAR 200,000 - 300,000; Full time

Job summary

A leading FMCG company in Gqeberha is looking for a detail-oriented Social Media Coordinator. You will manage all aspects of social media, including content creation, community engagement, and performance analytics. The ideal candidate has 1-3 years of experience and a strong grasp of social media trends. This full-time role offers a competitive salary and additional benefits such as a fuel card and company phone.

Benefits

Competitive Salary + commission

Fuel Card

Company Phone

Other company benefits

Qualifications

• Strong understanding of major social platforms.
• Excellent written and visual communication skills.
• Highly organized, self-motivated, and deadline-driven.

Responsibilities

• Manage and grow social media presence.
• Create engaging content for various platforms.
• Analyze performance metrics for optimization.

Skills

Content Creation

Community Management

Analytics

Basic Design Skills

Video Editing Knowledge

Education

1-3 years of experience in social media coordination or digital marketing

Tools

Meta Business Suite

Hootsuite

Buffer

Job description

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At E-XHALE we specialise in FMCG on Tobacco alternative products and currently one of the largest in SA. Listed with various retail outlets throughout South Africa, servicing over 3500 stores.

We are seeking a creative, detail-oriented, and digitally savvy Social Media Coordinator to manage and grow our social media presence across all platforms. You will be responsible for planning, publishing, and monitoring engaging content, as well as analyzing performance metrics to optimize our brand’s visibility, engagement, and growth.

At E-XHALE we specialise in FMCG on Tobacco alternative products and currently one of the largest in SA. Listed with various retail outlets throughout South Africa, servicing over 3500 stores.

We are seeking a creative, detail-oriented, and digitally savvy Social Media Coordinator to manage and grow our social media presence across all platforms. You will be responsible for planning, publishing, and monitoring engaging content, as well as analyzing performance metrics to optimize our brand’s visibility, engagement, and growth.

Key Responsibilities

• Content Creation & Scheduling
• Develop and curate high-quality content (text, images, videos, reels, stories, carousels)
• Maintain and execute a content calendar across platforms (Instagram, TikTok, Facebook, LinkedIn, X, etc.)
• Work with designers, photographers, and videographers to produce compelling visuals
• Community Management
• Monitor and respond to comments, DMs, and mentions in a timely, brand-aligned manner
• Engage with followers and relevant communities to grow brand awareness
• Campaign Support
• Assist in launching and managing social media campaigns and giveaways
• Collaborate with influencers or brand ambassadors
• Analytics & Reporting
• Track performance metrics (reach, engagement, clicks, conversions)
• Generate weekly and monthly reports with insights and recommendations
• Use tools such as Meta Business Suite, Later, Hootsuite, Buffer, or native platforms
• Strategy Implementation
• Stay on top of social media trends, algorithm changes, and competitor activity
• Contribute ideas for brand positioning and creative direction on social platforms

Qualifications & Skills

• 1–3 years of experience in social media coordination or digital marketing
• Strong understanding of major social platforms and current trends
• Excellent written and visual communication skills
• Basic design skills (e.g. Canva, Adobe Express, or Photoshop)
• Video editing knowledge (TikTok/Instagram Reels, CapCut, InShot, etc.) is a plus
• Familiarity with analytics tools (e.g. Meta Insights, Google Analytics, etc.)
• Highly organized, deadline-driven, and self-motivated

Preferred (But Not Required)

• Experience in a fast-paced industry such as vaping
• Copywriting experience
• Influencer outreach or community growth experience

KPIs You May Be Measured On

• Follower growth rate
• Engagement rate (likes, shares, comments)
• Content reach/impressions
• Click-through and conversion from social
• Community response time

Salary expectations:

Competitive Salary + commission based on targets

Fuel Card

Company Phone

• Other company benefits

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Retail

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