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SEO Specialist

Vaimo

Pretoria

On-site

ZAR 300,000 - 450,000

Full time

14 days ago

Job summary

A leading digital agency in South Africa is seeking an SEO Specialist to drive digital success for clients. You will develop comprehensive SEO strategies, conduct technical audits, and collaborate closely with clients and stakeholders. Ideal candidates have a relevant Bachelor's Degree, 2-3 years of SEO experience, and a solid understanding of SEO tools and practices. This role offers an exciting opportunity to work with top brands in e-commerce.

Benefits

Opportunity to work on top retail brands
Exposure to international experts

Qualifications

  • 2-3 years of experience in the SEO field.
  • Excellent understanding of keyword research and organic growth strategy.
  • Ability to read and understand coding languages like HTML and CSS.

Responsibilities

  • Develop and refine comprehensive SEO strategies.
  • Conduct technical SEO audits to identify issues.
  • Collaborate with clients on SEO opportunities.

Skills

Keyword research
SEO best practices
Data analysis
Technical SEO
Communication skills
Problem-solving

Education

Relevant Bachelor's Degree

Tools

Google Analytics
Google Tag Manager
Google Search Console
SEMRush
Ahrefs

Job description

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Description:

Join our dynamic team as an SEO Consultant and become a vital player in driving our clients' digital success. You'll leverage your deep understanding of SEO best practices to implement technical optimisations and execute data-driven content strategies. As a consultant, you'll work closely with senior consultants, project managers, developers, and clients, ensuring our clients achieve measurable growth in organic visibility and traffic. This role offers the opportunity to work on high-profile retail brands and collaborate with international experts in a rapidly evolving e-commerce landscape.

Description:

Join our dynamic team as an SEO Consultant and become a vital player in driving our clients' digital success. You'll leverage your deep understanding of SEO best practices to implement technical optimisations and execute data-driven content strategies. As a consultant, you'll work closely with senior consultants, project managers, developers, and clients, ensuring our clients achieve measurable growth in organic visibility and traffic. This role offers the opportunity to work on high-profile retail brands and collaborate with international experts in a rapidly evolving e-commerce landscape.

Responsibilities:

  • Develop, implement, and refine comprehensive SEO strategies aligned with client goals and industry best practices.
  • Provide consultation on SEO best practices and optimisation opportunities.
  • To stay up to date on new and improved methods of improving online visibility and integrating improvements into the strategy
  • Act as a trusted advisor to clients, guiding them through the complexities of search engine optimisation.
  • Conduct technical SEO audits, identifying and resolving issues related to site architecture, crawl-ability, index-ability, and page speed.
  • Consult on and manage SEO for website migrations and new site launches, ensuring seamless transitions and optimal performance.
  • Perform in-depth keyword research and competitor analysis to identify relevant search terms and content opportunities.
  • Utilise the full Google Suite, and other analytics tools to track and analyse SEO performance metrics.
  • Consult on and monitor algorithm updates and industry trends, adapting strategies as needed.
  • To collaborate with other professionals to ensure SEO strategies are implemented effectively.
  • Liaise directly with clients around SEO opportunities and optimisation roadmapping.

Examples of what you will be doing:

  • Working with colleagues and other agencies to implement required technical SEO changes
  • Consult on and monitor algorithm updates and industry trends, adapting strategies as needed.
  • Optimising website content and metadata based on keyword research and best practices.
  • Follow best practices for SEO and advise on the best approach
  • Manage the SEO for site migrations and new site launches
  • Executing SEO strategies
  • Analyzing website traffic and performance data using Google Analytics and Google Search Console.
  • Internal consulting with Senior Consultants, Project Managers and Developers
  • Analysing data, building monthly reports, and providing insights
  • Keeping up to date on industry changes and best practices (such as algorithm updates)
  • Contributing to user experience and conversion optimization audits and testing projects

Minimum Requirements:

  • A relevant Bachelor's Degree
  • 2-3 years of experience in the field
  • An excellent understanding of keyword research, organic growth strategy, meta-data optimisations and SEO best practices.
  • Proficiency in Google Analytics, Google Tag Manager and Google Search Console
  • Solid understanding of technical and content SEO principles.
  • Experience with SEO tools such as SEMRush, Ahrefs, ScreamingFrog, and Google Data Studio would be beneficial.
  • The ability to read and understand coding languages such as HTML and CSS, as well as best practices across search engines.
  • Strong analytical and problem-solving skills, with the ability to translate data into actionable insights.
  • Retail and/or B2B experience would be beneficial
  • Good communication skills.
  • Fast-learning and being able to work under pressure.

Based on experiences we offer the following:

  • Opportunity to work on some of South Africa’s top retail brands.
  • Huge exposure to international developers, design experts, project managers, and development processes.
  • Opportunity to manage complex projects in a booming industry (e-commerce).

Seniority level
  • Seniority level
    Mid-Senior level
Employment type
  • Employment type
    Full-time
Job function
  • Job function
    Marketing and Sales
  • Industries
    IT Services and IT Consulting

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