Seo Specialist

Velocity Media - SEO Specialist

Velocity Media is looking for an SEO Specialist, whose focus will be on enhancing our and our clients' online presence and visibility.

Collaborating closely with the RevOps Content Strategist, you will develop and implement SEO strategies for our own and our clients' websites, articles, and other editorial content.

Your expertise will ensure our content ranks well in search engines, drives organic traffic, and achieves our marketing goals.

This role demands a blend of creativity and analytical skills.

Qualifications

• Bachelor's Degree in Marketing, Communications, Information Technology, or a related field.
• At least 3 to 5 years' proven experience in SEO, with a track record of improving rankings, traffic, and engagement.
• Strong understanding of search engine algorithms and ranking methods and inbound marketing.
• Experience with SEO and analytics tools (e.g., SEMrush, Moz, Google Analytics, Search Console).
• Extensive experience working with HubSpot and/or other CRM and MarTech solutions.
• Knowledge of content management systems (e.g., WordPress) and HTML/CSS.
• Excellent analytical, organizational, and project management skills.
• Ability to work collaboratively across teams and with clients to achieve business goals.
• Ability to work under pressure, both independently and in a team, and deal with multiple projects simultaneously.

Responsibilities

• Develop and execute comprehensive SEO strategies that complement our content and inbound marketing efforts.
• Conduct keyword research, competitor analysis, and SEO audits to identify opportunities for optimization.
• Optimize website content, including meta tags, headings, images, and internal link structures.
• Work closely with the Content Strategist and Digital Design Specialist to ensure SEO best practices are integrated into content creation.
• Monitor and improve website architecture, perform technical SEO audits, and address crawl errors.
• Develop and implement link-building strategies to increase domain authority and referral traffic.
• Use tools like Google Analytics, Search Console, SEMrush to track, analyze, and report SEO performance.
• Provide actionable insights to refine strategies and improve results.
• Stay updated with the latest SEO trends, algorithm updates, and best practices.