SEO Manager

HyperionDev; Johannesburg; Hybrid; ZAR 450,000 - 650,000; Full time

Benefits offered by this job

Hybrid work

Remote options

Learning opportunities

Job summary

HyperionDev is seeking a skilled SEO Manager to lead and scale organic search across multiple brands and regions. You will own technical SEO, content optimization, keyword strategy, and data-driven performance improvements, partnering with developers, content creators, and marketing teams.

Yes this role requires hands-on work with Webflow CMS configurations, landing pages, redirects, and performance enhancements.

Qualifications

• Bachelor's degree in Marketing, Communications, or related field.
• 3+ years of SEO experience in a similar role.
• Strong understanding of search algorithms and SEO tools.

Responsibilities

• Develop and execute SEO strategies to increase organic traffic.
• Conduct keyword research, competitor analysis, and content mapping.
• Perform technical SEO audits and improve site performance.
• Collaborate with developers, content teams, and marketing.
• Manage and optimize Webflow configurations and CMS.
• Monitor SEO metrics and report on progress.

Skills

SEO

Technical SEO

Keyword Research

Analytics

Webflow

Webflow CMS

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

Google Search Console

SEMrush

Ahrefs

Moz

Job description

About Us

HyperionDev is one of the largest providers of accelerated tech education in EMEA and one of the oldest providers of 'coding bootcamps' in the world. We work with top universities such as Imperial College London, The London School of Economics, The University of Edinburgh, and Stellenbosch University to deliver structured technical courses and bootcamps that accelerate people into fulfilling tech careers. We have been recognised as one of the top education technology scaleups in the world and gained the financial backing of Meta (previously Facebook) which recognised us as the most socially impactful startup operating in Africa, where we initially started our work.

We are dedicated to closing the global tech skills gap and we achieve this by integrating tech education with human mentorship and expert code review powered by a workforce in Southern Africa, which lowers the cost of an accessible education in technology. This model has been successful, allowing us to reach millions of learners a year from over 60 countries.

We have also partnered with government bodies such as the UK's Department for Education who provide scholarships for students to study on our bootcamps and gain employment at companies such as AstraZeneca and the United Kingdom's National Health Service (NHS).

We're backed by nearly 2000 investors, having raised the largest crowdfunding round of funding for an edtech company in history. As a primarily bootstrapped, profitable, and scale-up tech business join us as we play our part in making the world a more stable, safer, and fair place.

About The Role

We're looking for a skilled and experienced SEO Manager to lead and scale our organic search efforts across multiple brands, regions, and digital platforms. This role is focused on driving measurable organic growth through technical SEO, content optimisation, keyword strategy, and data-driven performance improvements.

You'll be responsible for developing and executing SEO strategies that improve search visibility, increase organic traffic, and support wider business and marketing goals. The role requires someone who is both strategic and hands‑on, comfortable working across technical SEO, on-page optimisation, content strategy, reporting, and performance analysis.

You'll work closely with developers, content creators, designers, and marketers to ensure SEO best practices are embedded across websites, landing pages, and campaigns. Experience working with Webflow is considered a strong advantage, particularly around CMS structures, SEO configurations, landing page optimisation, and performance best practices.

This role suits someone who thrives in a fast‑paced environment, enjoys solving growth challenges, and has experience scaling SEO initiatives within high‑growth or multi‑brand businesses. We’re looking for someone analytical, commercially aware, proactive, and excited to help build and improve how we approach organic growth as a company.

You'll work closely with the Global Head of Marketing and wider specialist teams across the business. Strong communication skills, attention to detail, and a genuine sense of ownership are essential.

Responsibilities

• Develop and execute SEO strategies that increase organic traffic, improve search rankings, and drive measurable business growth
• Conduct keyword research, competitor analysis, and content opportunity mapping to identify areas for organic expansion
• Optimise website content, metadata, internal linking, and site structure to improve search visibility and user experience
• Perform regular technical SEO audits across websites and landing pages, identifying issues related to crawlability, indexability, site speed, Core Web Vitals, and mobile performance
• Work closely with developers and designers to implement technical SEO improvements across platforms including Webflow and React-based environments
• Manage and optimise SEO configurations within Webflow, including CMS collections, metadata, redirects, structured content, and landing page performance
• Collaborate with content, product, and marketing teams to ensure SEO best practices are embedded into campaigns, content production, and website updates
• Support and execute scalable link-building and digital PR initiatives to strengthen domain authority and organic visibility
• Monitor, analyse, and report on SEO performance metrics including rankings, traffic, engagement, and conversion performance
• Stay up to date with search engine algorithm updates, AI search trends, and emerging SEO technologies and best practices

Requirements

Minimum

• Bachelor's degree in Marketing, Communications, or a related field
• Proven track record of success in SEO, with at least 3 years of experience in a similar role
• Strong understanding of search engine algorithms, ranking factors, and SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz
• Strong technical SEO experience, including website audits, site architecture optimisation, and performance optimisation
• Experience working with modern CMS and website platforms, including exposure to Webflow environments
• Excellent analytical skills with the ability to interpret complex data, identify trends, and make data‑driven decisions
• Strong communication and collaboration skills, with the ability to work effectively across technical and non-technical teams

Preferred

• Minimum of 5 years' experience managing SEO projects in high‑growth or fast‑paced environments
• Hands‑on experience managing SEO within Webflow, including CMS structures, landing pages, redirects, metadata, and performance optimisation
• Familiarity with HTML, CSS, JavaScript, and modern front‑end frameworks such as React
• Experience collaborating with developers on technical SEO implementations and website performance improvements
• Understanding of conversion‑focused SEO and lead generation environments
• Industry certifications such as Google Analytics or Google Ads certifications are advantageous

Benefits

Hybrid work: We are a hybrid work organisation offering flexibility on your schedule. Remote working options are available for candidates not in proximity of a HyperionDev Campus

Learn new tech skills: We offer our employees the opportunity to enrol part‑time in our Coding Bootcamps.

Join the heart of tech in Africa, Europe and the US: You’ll work with the best of the best and rub shoulders with the world leaders in edtech, developer education, and developer assessments. Join one of the most ambitious and highest‑performing tech companies in the space, with a management team that draws their former experience from top tech companies.

Life‑changing work: Solve real problems that make education and tech careers accessible to those who need it most: you’re allowed to brag about it.

OUR VALUES

We’re a people‑forward company with a purpose that underlines everything we do. We’re obsessed with the potential in people and challenge them to do their best work. We embrace a culture of growth and learning to deliver on our vision and ours is a relentless quest for improvement.