SEO Manager

The Legends Agency; Cape Town; On-site; ZAR 400,000 - 600,000; Full time

Job summary

A South African digital services provider is seeking an experienced SEO Manager to optimize search engine traffic across multiple brands. This role involves developing SEO strategies, producing data-driven reports, and fostering collaboration with web design teams to align efforts with business goals.

Qualifications

• Minimum 3 years of experience in an SEO Manager or similar role.
• Native-level fluency in English or French required.

Responsibilities

• Develop and implement SEO strategies to improve search engine rankings.
• Produce monthly SEO reports including traffic, leads, and performance.
• Manage and implement tracking via Google Tag Manager and Google Analytics.

Skills

SEO tools proficiency

Analytical skills

Problem-solving

Organizational skills

Attention to detail

Written communication

Verbal communication

Education

Bachelor's degree in Marketing, Business, or related field

Tools

Google Analytics

Google Search Console

SEMrush

Google Tag Manager

Matomo

Microsoft Excel

Keyword Hero

Job description

A South African digital services provider, partnering with French and international companies to elevate their online presence, are seeking an experienced SEO Manager to join their team and drive targeted traffic for clients across more than 15 brands and three continents.

WHAT YOU WILL BE RESPONSIBLE FOR

• Develop and implement SEO strategies to improve search engine rankings and drive organic traffic, supported by two SEO assistants
• Collaborate closely with the Web Design and Communications teams to align efforts with business objectives, using data-driven insights to optimize performance
• Produce monthly SEO reports (traffic, leads, performance, keywords, etc.)
• Conduct and monitor keyword research
• Develop content strategies to boost traffic, lead generation, and conversions
• Manage and implement tracking via Google Tag Manager, Google Analytics, and Matomo Analytics
• Execute on-page and off-page SEO tactics
• Manage and update Google/Bing Business Profile listings
• Plan and manage campaigns on Instagram and Facebook

WHO YOU ARE

• Bachelors degree in Marketing, Business, or related field
• Minimum 3 years of experience in an SEO Manager or similar role
• Proficiency in SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Google Tag Manager, Matomo, Microsoft Excel, Keyword Hero)
• Strong understanding of search engine algorithms and ranking factors
• Excellent analytical, problem-solving, and organizational skills
• High attention to detail
• Strong written and verbal communication skills
• Native-level fluency in English or French