Senior SEO Strategist & Campaign Lead

The Recruiter; South Africa; On-site; ZAR 900,000 - 1,500,000; Full time

Job summary

The Recruiter is seeking an experienced SEO leader to own high-priority client campaigns from strategy to execution. You’ll diagnose opportunities, set priorities, and guide implementation with data-driven decisions. This is a senior, independent-delivery role requiring strategic thinking and strong client-facing skills.

You will manage technical audits, on-page optimization, local SEO, and link-building initiatives while communicating results and next steps to clients and stakeholders.

Qualifications

• 5+ years of hands-on SEO experience and leadership of campaigns.
• Proven experience owning SEO strategy rather than only executing tasks.
• Advanced technical SEO knowledge and on-page optimization skills.
• Strong client-facing communication and project ownership.
• Experience directing developers and writing implementation-ready tickets.

Responsibilities

• Develop SEO roadmaps based on objectives and opportunities.
• Build and manage monthly and quarterly priorities.
• Diagnose ranking problems across technical and content facets.
• Conduct comprehensive technical SEO audits and fixes.
• Direct development resources with clear specs and priorities.
• Lead keyword and competitor research with intent-based segmentation.
• Optimize pages and craft on-page SEO strategies for new pages.
• Lead local SEO initiatives and multi-location targeting.
• Develop authority-building and link strategies through outreach.
• Measure performance with GA4/GSC and other analytics tools.

Skills

SEO strategy

Technical SEO

On-page SEO

Analytical skills

Client management

English proficiency

Tools

Google Search Console

GA4

Ahrefs

Semrush

Screaming Frog

Sitebulb

Google Business Profile

Looker Studio

Google Sheets

PageSpeed Insights

Chrome DevTools

Job description

The Recruiter is seeking an experienced SEO leader to own high-priority client campaigns from strategy to execution. You’ll diagnose opportunities, set priorities, and guide implementation with data-driven decisions. This is a senior, independent-delivery role requiring strategic thinking and strong client-facing skills.

You will manage technical audits, on-page optimization, local SEO, and link-building initiatives while communicating results and next steps to clients and stakeholders.