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Senior Research Manager – Sa&I

NielsenIQ

Johannesburg

On-site

ZAR 500 000 - 900 000

Full time

25 days ago

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Job summary

An established industry player is seeking a skilled Senior Relationship Manager to join their Strategic Analytics and Insights team. This role involves acting as a trusted advisor to Brand and Media clients, focusing on understanding their business needs and driving revenue growth through strategic account management. The ideal candidate will have a strong background in market research, excellent interpersonal skills, and a passion for nurturing client relationships. Join a dynamic team where your insights will help shape client strategies and contribute to the success of innovative solutions in a collaborative environment.

Qualifications

  • 6-7 years of experience in market research or key account management.
  • Strong client-oriented attitude and ability to build long-term relationships.

Responsibilities

  • Lead and manage Brand and Media accounts for key clients.
  • Conduct business reviews and develop strategic account plans.
  • Manage revenue targets and ensure project excellence.

Skills

Interpersonal Skills
Client Relationship Management
Market Research
Strategic Thinking
Active Listening
Leadership
Organizational Skills

Education

Post-graduate qualification

Tools

MS Office
PowerPoint

Job description

Job Description

The SRM is a part of NIQ’s Strategic Analytics and Insights (SA&I) team responsible for the SSA region. The role is to be a trusted adviser to our Brand and Media customers, matching SA&I solutions to the clients’ key business questions. Candidates are responsible for earned revenue, and driving revenue growth through retained business.

Candidates will need to have at least 6 - 7 years of experience in market research or key account management. They will also have strong interpersonal skills and use these to dive deep into the clients’ businesses, truly understanding the challenges and questions. They live and breathe clients and can demonstrate the value of SA&I solutions, thus driving engagement and client relationships.

RESPONSIBILITIES

  • Lead and manage Brand and Media accounts on behalf of NIQ’s SA&I team, i.e. act as the main point of contact and trusted advisor for key active clients.
  • Conduct regular business reviews with clients and develop & execute strategic account plans.
  • Understand client strategies, structures and key business questions to build sustainable client relationships and intimacy.
  • Nurture and grow existing relationships (up to senior level) with customers to achieve retained business.
  • Understand and execute the value of the SA&I portfolio.
  • Manage the revenue base of your accounts, ensuring (earned revenue) targets are met or exceeded.
  • Work with the Business Development teams to meet and exceed client expectations and identify opportunities for upselling and cross-selling.
  • Liaise cross-functionally/markets with other NIQ Brand and Media teams, with a focus on a holistic client centric experience.
  • Be accountable for the full project execution cycle from set-up to final presentation, delivering project excellence, ensuring high NPS from clients.
  • Keep abreast of market research methodologies, clients’ industry trends, and competitor activities.
  • Lead a dedicated team of researchers ensuring they are upskilled and equipped to deliver according to the needs of client.
  • Positively contribute toward the culture and climate of the SA&I team and wider NIQ organization.

REQUIREMENTS

  • A post-graduate qualification.
  • Minimum 6 - 7 years work experience in market research with account management expertise.
  • Comprehensive knowledge and understanding of market research methods.
  • Strong client-oriented attitude.
  • Ability to build and maintain long-term customer relationships.
  • Able to “actively listen” to clients, identify business opportunities and understand how to provide strategic relevant output.
  • Strong design and reporting skills.
  • Willingness to go the extra mile.
  • Passion, energy and drive, enthusiasm to learn and develop.
  • Able to work autonomously and establish own priorities and objectives.
  • Comfortable working across teams, bringing together people from different areas of the business.
  • Highly organized, with strong leadership skills and the ability to manage people and multiple priorities simultaneously.
  • Software skills/ MS Office, especially PowerPoint.

All employees within NIQ are expected to promote the image of the company by maintaining an efficient and effective working environment. It is expected that employees adhere to any specific deadlines set in respect of Company issues relating to professional servicing (internal and external) and objectives.

The detail and scope of this job description may be altered to take account of changing company needs.

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