About the Role
Our client, a leading retailer with a strong presence in the **Stellenbosch** area, is seeking a Senior Merchandising Specialist. This hybrid role will involve a combination of in-office work for strategic planning and team collaboration, alongside remote responsibilities for analysis and project management. You will be instrumental in shaping the visual presentation of products across various retail channels, ensuring alignment with brand strategies and maximizing sales potential. The ideal candidate has a keen eye for aesthetics, a deep understanding of retail merchandising principles, and proven experience in developing compelling product displays and layouts. You will work closely with buyers, marketing, and store operations teams to execute merchandising initiatives that enhance the customer shopping experience and drive commercial success. This role requires a creative yet analytical professional who can translate brand vision into impactful in-store realities.
Key Responsibilities
- Develop and implement effective merchandising strategies to enhance product visibility and sales performance.
- Create detailed visual merchandising guidelines and plans for product placement, displays, and store layouts.
- Collaborate with buying and marketing teams to plan seasonal campaigns, promotions, and new product launches.
- Analyze sales data and customer behavior to identify opportunities for optimizing product assortment and display.
- Ensure consistent brand presentation and visual standards across all retail touchpoints.
- Train and support store teams on visual merchandising execution and best practices.
- Manage the procurement and deployment of visual merchandising props and materials.
- Evaluate the effectiveness of merchandising initiatives and make data-driven adjustments.
- Stay informed about current retail trends, competitor activities, and emerging visual merchandising techniques.
- Contribute to the development of planograms and store fixture layouts.
Requirements
- Bachelor's degree in Marketing, Design, Retail Management, or a related field.
- Minimum of 5-7 years of experience in retail merchandising, visual display, or a related field.
- Proven ability to develop and execute successful merchandising strategies.
- Strong understanding of retail operations and consumer psychology.
- Excellent visual and aesthetic sense, with a portfolio showcasing merchandising projects.
- Proficiency in design software (e.g., Adobe Creative Suite) and planogram software is a plus.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal skills for effective collaboration.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Comfortable working in a hybrid model, balancing office-based and remote tasks.
Benefits
- Competitive annual salary of R .
- Comprehensive medical and retirement benefits package.
- Generous employee discount on products.
- Paid time off and company holidays.
- Opportunities for professional development and further training.
- A dynamic and creative work environment.
- Hybrid work flexibility.
- Travel opportunities for store visits and industry events.
- Performance-based incentives.
- Access to cutting-edge retail tools and technology.