Senior Media Buyer

Common Thread Co; Cape Town; Remote; USD 64,000 - 76,000; Full time

Job summary

Common Thread Co seeks a results-driven Senior Media Buyer to enhance client success through strategic media buying and data-driven forecasting. This role entails client engagement, campaign optimization, and performance monitoring, ensuring trust and transparency in client relations. Ideal candidates are self-starters with a commitment to learning and delivering exceptional results in a fast-paced environment.

Benefits

Fully remote with flexible scheduling

Mentorship and feedback for development

Opportunities for rapid career growth

Qualifications

• Strong communication skills.
• Experience in data analytics.
• Fluency in English with persuasive presentation skills.

Responsibilities

• Lead strategic media buying and client engagement.
• Develop forecasts and optimize performance strategies.
• Monitor and adjust campaigns to meet targets.

Skills

Communication

Data analysis

Critical thinking

Tools

Google Sheets

Job description

Our Mission is to be able to say - “Anyone in the World below $15M should fire their Agency tomorrow as nobody can beat this Value & Service at this Price”

We’re looking for a results-driven and experienced Senior Media Buyer to join our team.

As a Senior Media Buyer at Common Thread Collective (CTC), you will be instrumental in driving client success through strategic media buying, precision optimization, and data-driven forecasting. You will lead the development of accurate, insight-driven forecasts, ensuring that every strategy is executed seamlessly to transform projections into tangible, scalable growth for our clients. Your actions and decisions will reflect the core values of CTC Global, serving as a beacon for these principles. At CTC, your trained expertise covers the entire spectrum of CTC’s Strategic Forecasting methods and foundational principles of media acquisition.

Your role goes beyond delivering measurable business outcomes—you will be a proactive partner in client success, maintaining clear and transparent communication about performance, strategy adjustments, and key optimizations. This ongoing engagement builds trust, strengthens client relationships, and positions CTC as a strategic leader in performance marketing.

You will also be a representative and zealous advocate for CTC's unique approach to media acquisition and its tools.

As a Senior Media Buyer, you will set high standards, ensuring efficiency, scalability, and a results-focused approach.

You thrive in fast-paced environments, take ownership of performance outcomes, and are committed to continuous learning and innovation. We embrace the mantra, “Everyday in Everyplay, Count on Me,” meaning responsibility, excellence, and persistence in strategy execution.

WHAT WE LOOK FOR

This place isn’t for everyone, but it might be for you if…

Our core values are the heart and soul of this company. The right person for this role will appreciate these values, subscribe to them, and understand their importance for a great business.

We organize all decisions—from recruiting, to hiring, to raises, to promotions, and spending—in alignment with three core values.

These values are challenging. We invest heavily in supporting our team and attract those craving meaningful work.

AUTODIDACT

• Naturally curious and an autodidact, able to absorb information quickly and effectively. Your commitment to learning sets you apart.
• Open to feedback, embracing it as an opportunity for growth and implementing it proactively.
• Resourceful and able to refine your skills independently.
• Thrives in a self-managed environment, showing autonomy, initiative, and continuous improvement without needing constant oversight.

UNIMPEACHABLE CHARACTER

• Embodies integrity that inspires pride.
• Honest, courageous in acknowledging truths, humble, and never dishonest.
• Self-aware, owning outcomes without victimhood.
• Values constructive feedback and integrates it.

COMPETITIVE GREATNESS

• Performs best when it matters most, enjoying hard challenges.
• Determined to complete tasks regardless of obstacles.
• Adapts to change, exceeding requirements.
• Passionate, creative, resilient.

What Success Looks Like

NECESSARY SKILLS

TRAINING PERIOD

• Willing to work hard and hungry for training.
• Prepared for the hardest job you've ever had, developing high-leverage skills.
• Quick to incorporate feedback.
• Complete tasks with quality and timeliness.
• Perseverant.
• Learn from repetitive exercises.

ONBOARDING

• Align with the team, contributing to the Brain Trust for ideas.
• Work with pod members including Google strategist, Creative Strategist, Email Strategist.
• Organize, prioritize, manage multiple tasks with attention to detail.
• Maintain data integrity across Statlas.
• Execute the Prophet system for clients.
• Build Growth Forecasts using the Prophet System, analyze data, and maintain marketing calendars.
• Adjust campaigns daily to meet KPIs, deconstructing and actualizing projections.
• Develop strategic plans based on data and feedback.
• Be among the first to adopt pivots.
• Lead in obstacle situations, curious and persistent in problem-solving.
• Implement CTC’s Meta best practices, build campaigns, and manage ideologies and processes.
• Monitor campaigns, adjust budgets/strategies, and implement tests.

ENSURING AND HOLDING THE STANDARD OF QUALITY OF WORK

• Maintain within 5% delta to forecast.
• Align daily with clients on performance vs. forecast & strategy.
• Follow Prophet system execution to 100% within timelines.
• Deliver all work on time with quality and attention to detail.

Client Communication

• Champion communication, ensuring client alignment and team clarity on goals and deadlines.
• Send daily performance updates.
• Align weekly strategy and forecast with clients.
• Provide weekly updates during strategy calls.

CONTRIBUTING BACK

• Share learnings for feedback and improvement.
• Collaborate on ideas and learning across teams.
• Contribute to future content production.

NEXT-LEVEL SKILLS

Communication Skills

• Fluent in English, persuasive, clear presentation skills.
• Empathetic client messaging, high emotional intelligence.
• Strong presentation skills for engagement and decision-making.
• Raw talent in data analysis, eager to learn.
• Familiar with tools like Google Sheets, willing to develop advanced skills.

Past Experience

• Experience that adds value and perspective—mathematics, data analytics, business operations, retail, finance, media buying, etc.

Critical Thinking

• Structured problem-solving with logical frameworks.
• Adept at dissecting issues and proposing solutions.

Impact

• Passionate about e-commerce, eager to contribute to a high-performing team.
• Motivated, hardworking, eager to learn and grow.
• Prefers roles with full accountability and autonomy, seeing direct results.

Results

You will merge finance and marketing strategies to help the business achieve its goals.

• Achieve certification and confidence in our ideology by the end of training.
• Deliver high-accuracy performance within 5% delta.
• Lead and collaborate to optimize productivity.
• Apply best media buying practices for outstanding results.
• Maintain client satisfaction above benchmarks.
• Follow quality standards in feedback, forecasting, and execution.
• Meet deadlines and budget requirements.
• Contribute ideas for growth and innovation.

DOMAIN MANAGEMENT

• Report to Joy Sharma, Director of the CTC Accelerator Program.
• Work under Joy’s guidance, gaining knowledge from his expertise.

Working with Joy will foster tremendous growth. He models hard work and learning, supporting your full potential as a Senior Media Buyer.

ORIENTATION

• This role is client-facing.

WHAT’S IN IT FOR ME?

SALARY RANGE

• First month: $2,000
• Second month: $4,000
• Third month: ~$7,000/month
• 1st Year: $64,000-$76,000
• 2nd Year: $100,000-$120,000

This depends on clients and work quality.

Growth & Transparency

• Progress is clearly defined, based on experience and quality of execution.
• Follow a well-defined growth path for 12 months and beyond.
• Access a weekly performance dashboard.
• Pay transparency and consistent contract terms.
• Monthly discussions on progression.

My Commitment

• Work hard, learn, and earn more than ever before.
• Develop diverse skills and contribute to system improvements.
• Opportunities for rapid career growth.
• Mentorship and feedback to support your development.
• Fully remote with flexible scheduling.
• Autonomy with clear expectations, regular feedback, and recognition.

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