Senior Marketing Lead

Bright Placements; Johannesburg; On-site; ZAR 600,000 - 800,000; Full time

Job summary

A leading company is seeking a dynamic Senior Marketing Lead to drive marketing strategies for a major city development project and a luxurious game lodge. The ideal candidate will possess strong leadership skills and extensive marketing experience, focusing on attracting investors and enhancing property sales. This role requires a self-starter who can manage comprehensive marketing initiatives while leading teams to achieve results.

Qualifications

• 5+ years of marketing management experience in property or real estate sector.
• Proven leadership and team management skills.

Responsibilities

• Lead creation and execution of marketing strategies for city development and lodge.
• Design and implement marketing campaigns for investors.

Skills

Leadership

Digital Marketing

Communication

Analytical Abilities

Education

Degree in Marketing

Degree in Business

Degree in Communications

Job description

Our client is seeking an experienced and strategic Senior Marketing Lead to drive marketing efforts for both a large city development project and a beautiful 5 star game lodge. This role demands a dynamic self-starter who can independently create, implement, and manage comprehensive marketing strategies across both projects while leading teams and driving results.

Key Responsibilities:

• Develop and Execute Marketing Strategies: Lead the creation and execution of effective, innovative marketing strategies for the city development and lodge, aimed at attracting investors, driving property sales, and increasing guest bookings.
• Project Leadership: Take ownership of marketing projects from conception to execution, ensuring all initiatives align with the overall business goals.
• Investor Engagement: Design and implement marketing campaigns that appeal to high-net-worth individuals and institutional investors.
• Property Sales Marketing: Develop and lead targeted marketing campaigns to support property sales efforts.
• Creative Leadership: Drive the development of high-quality marketing packs and materials that are visually engaging and tailored to target audiences.
• Social Media Oversight: Analyze and manage all social media teams to ensure brand alignment and effective engagement strategies.
• Self-Starter & Team Leadership: Be a proactive leader who can initiate and manage marketing projects independently, guiding teams effectively.

Qualifications:

• 5+ years of marketing management experience, ideally within the property or real estate sector
• Proven leadership and team management skills
• Strong understanding of digital marketing, branding, and content strategy
• Excellent communication, organizational, and analytical abilities
• Degree in Marketing, Business, Communications, or related field