Senior Manager : Marketing Lead

Momo From Mtn; Johannesburg; On-site; ZAR 400,000 - 500,000; Full time

Job summary

A leading company in Fintech is seeking a Senior Manager: Marketing Lead to develop and execute marketing strategies aimed at driving brand awareness and commercial success. The role requires a seasoned professional with extensive experience in integrated marketing, team management, and a strong background in E-Commerce or related fields. The incumbent will collaborate across teams to ensure successful campaign execution and consumer engagement while aligning strategies with market needs.

Qualifications

• Minimum 7–10 years in marketing roles with 5+ years in integrated marketing.
• Experience leading regional marketing across multiple African markets.
• Background in Fintech or Telecommunications preferred.

Responsibilities

• Develop and execute integrated marketing strategies across digital and offline channels.
• Lead the execution of performance-driven online and offline marketing campaigns.
• Analyze, evaluate, and recommend improvements of content creation.

Skills

Integrated Marketing

E-Commerce

Digital Marketing

Campaign Management

Team Management

Education

4-year Business Administration, Marketing, Operations Degree

Masters in Business Administration

Job description

Get AI-powered advice on this job and more exclusive features.Fintech is entering a new phase where operational and commercial excellence has become critical for success.

We at MTN believe this is a game changer in terms of our business strategy.

We are looking at an incumbent to join us as we build a successful business together.As part of your portfolio as a Senior Manager : Marketing Lead, you will : Develop and execute integrated marketing strategies across digital and offline channels to drive acquisition, retention, brand awareness, and commercial results.Design end-to-end campaign strategies that include OOH, Radio, TV, Influencer Engagement, PR, Ecosystem Partnerships, and Social Media.Align campaign strategies with local market needs and the broader eCommerce growth roadmap.Lead the execution of performance-driven online and offline marketing campaigns across all operating countries.Collaborate with cross-functional teams, including content, product, UX / UI, data, and local OpCo marketing leads.Oversee measurement and analytics for both online and offline campaigns, delivering insights and ROI analysis.Ensure the different mobile and web applications are easily found by the target audience.Collaborate with internal product teams to create landing pages and optimize user experience.Drive collaboration with Brand Marketing, UX / UI, IT, OpCo, Legal and other relevant stakeholders to drive the development and execution of digital consumer engagementEnsure excellent consumer experiences through designing and executing customer journeys through digital channels.Analyze, evaluate, and recommend improvements of content creation, principles and guidelines.Continuous monitoring and performance reporting on progress of key performance indicators against budget, plans and rolling forecasts; highlighting gaps vs budget.Ensure business reporting is continuously aligned to reflect changes in business strategy and execution.Provide periodical input around budgets and performance reporting as and when required.Own end-to-end marketing performance metrics across all channels.Govern brand safety, compliance, and marketing spend efficiencies.Report on consolidated campaign performance to the Group General Manager – eCommerce.The incumbent must have the following : 4-year Business Administration, Marketing, Operations (or related) DegreeMasters in business administration is advantageous.Minimum 7–10 years in marketing roles with 5+ years in integrated marketing, including offline ATL / BTL execution.Experience leading regional marketing across multiple African or emerging markets.Proven track record managing multi-channel marketing budgets, teams, and agencies.Background in E-Commerce, Telco, or Fintech strongly preferred.Demonstrated success in driving business growth via marketing performance.Team Management of different Marketing Leads in multiple African marketsPrior experience of E-Commerce Companies preferred.Experience at the management level in the Digital sectorExperience working in a medium to large organization.Deep understanding of the E-Commerce & Fintech ecosystem, players, business models and industry related best practicesExperience working across global locations / regions and have a grasp of political, social, infrastructure and integrity challenges.Willing and flexible to travel within Africa and Middle EastReady to make and drive the change with us?

Apply now!Closing date : 11 June .

Late applications will not be accepted.Should you not hear from us within 2 weeks of applying, please consider your application unsuccessful.Seniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionConsulting, Public Relations, and Strategy / PlanningIndustriesFinancial Services, Telecommunications, and BankingReferrals increase your chances of interviewing at MoMo from MTN by 2xSign in to set job alerts for "Marketing Manager" roles.Sandton, Gauteng, South Africa 4 weeks agoBryanston, Gauteng, South Africa 2 hours agoJohannesburg, Gauteng, South Africa 1 week agoRandburg, Gauteng, South Africa 3 weeks agoBryanston, Gauteng, South Africa 11 hours agoBryanston, Gauteng, South Africa 11 hours agoJohannesburg, Gauteng, South Africa 1 week agoJohannesburg, Gauteng, South Africa 2 days agoCity of Johannesburg, Gauteng, South Africa 1 week agoJohannesburg, Gauteng, South Africa 9 hours agoJohannesburg, Gauteng, South Africa 1 week agoJohannesburg, Gauteng, South Africa 1 week agoSandton, Gauteng, South Africa 4 months agoGlobal Customer Success Manager – (B2B Marketing)City of Johannesburg, Gauteng, South Africa 1 week agoJohannesburg, Gauteng, South Africa 5 days agoMARKETING MANAGER (TO BE BASED IN JOHANNESBURG OR CAPE TOWN)Associate Director / Director, Performance MarketingJohannesburg, Gauteng, South Africa 5 days agoJohannesburg, Gauteng, South Africa 1 week agoCity of Johannesburg, Gauteng, South Africa 2 weeks agoJohannesburg, Gauteng, South Africa ZAR28,.00-ZAR35,.00 16 hours agoBrand Manager - Digital therapeutics and InnovationJohannesburg, Gauteng, South Africa 5 days agoCity of Johannesburg, Gauteng, South Africa 1 week agoWe're unlocking community knowledge in a new way.

Experts add insights directly into each article, started with the help of AI.

J Ljbffr

Create a job alert for this search

Marketing Manager • Johannesburg, Gauteng

We Care About Your Privacy

We and our 1 partners store and access personal data, like browsing data or unique identifiers, on your device. Selecting I Accept enables tracking technologies to support the purposes shown under we and our partners process data to provide. Selecting Reject All or withdrawing your consent will disable them. If trackers are disabled, some content and ads you see may not be as relevant to you. You can resurface this menu to change your choices or withdraw consent at any time by clicking the Show Purposes link on the bottom of the webpage [or the floating icon on the bottom-left of the webpage, if applicable]. Your choices will have effect within our Website. For more details, refer to our Privacy Policy.

We and our partners process data to provide:

Use precise geolocation data. Actively scan device characteristics for identification. Store and/or access information on a device. Personalised advertising and content, advertising and content measurement, audience research and services development.