Senior Account Manager

HAVAS MEDIA SOUTH AFRICA (PTY) LTD; Johannesburg; On-site; ZAR 300,000 - 400,000; Full time

Job summary

An established industry player seeks a skilled Media Planner to enhance client portfolios through innovative omnichannel strategies. This role involves building and managing media experiences, activating campaigns, and ensuring client satisfaction while leading a team of channel experts. The ideal candidate will have over five years of experience in media planning and buying, a Master’s degree in a relevant field, and proficiency in various planning and business intelligence tools. Join this dynamic team to drive impactful media strategies and foster collaborative relationships in a supportive environment committed to equal opportunities.

Qualifications

• 5+ years in media planning with strong expertise in media buying.
• Master’s degree in Business, Marketing, or Advertising required.

Responsibilities

• Build Media Experience for client portfolio using omnichannel strategy.
• Negotiate with Media Partners and ensure campaign performance.

Skills

Media Planning

Media Buying

Data Processing & Management

Building Collaborative Relationships

Taking Initiative

Education

Master’s degree in Business

Master’s degree in Marketing

Master’s degree in Advertising

Tools

Polaris Suite

Pilot

IOMT

Tableau

Datorama

Power BI

Ad Servers

Ad Platforms

Job description

• Be responsible for building Media Experience (Mx) for your client portfolio on your channel(s) expertise in alignment with Mx Brief and Mx Development guidelines (omnichannel strategy)
• Champion Mx activation (Connection, Context, Content) on your channel by selecting Partners, using the relevant decision frameworks (MRP, MDM) to define placements and manage campaign flighting
• Work with the Audience Architect to activate the right audience on your channel(s) and with the Mx Creative lead to materialize the suggested ideas
• Ensure the Mx plan structure and delivery by using data visualization tools
• Negotiate with relevant Media Partners on specific channels
• Supervise the smooth running of campaigns respecting deadlines
• Ensure client satisfaction on the campaign delivery and performance
• Be accountable for reaching the target objectives / productivity plan, driving the trading teams in reaching their objectives
• May contribute to cross media operations while leading on your channel expertise, alongside the Media Development Lead
• May instruct digital media buying
• Manage a team of channel experts and work in conjunction with (programmatic) trading team

Previous experience & Industry background

• 5+ years in media planning

Qualifications & Languages

• Master’s degree in Business, Marketing, Advertising
• Understanding the business
• Taking initiative
• Building collaborative relationships
• Media planning and media buying
• Mx champion (Connection, Context, Content)
• Data processing & management

Technical skills

• Planning tools (i.e. Polaris Suite)
• Operational performance management tools (Pilot, IOMT)
• Business intelligence software (i.e. Tableau, Datorama, Power BI)
• Advertising technologies (i.e. ad servers, ad platforms)

Contract Type: Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability, and other factors that have no bearing on an individual’s ability to perform their job.