Search Engine Marketing Manager (Remote, Westville)

Blacksmith Agency; KwaZulu-Natal; A distancia; ZAR 1.478.000 - 1.971.000; Jornada completa

Descripción de la vacante

Blacksmith Agency is seeking a Search Engine Marketing Manager to own paid media for a mix of B2B and growing-brand clients. You will guide targeting, budgets, and the narrative during client discussions, serving as the strategic voice in the room.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, build roadmaps, and test and optimize to improve ROAS while maintaining clear communication with US-based clients.

Formación

• 3+ years hands-on in Google Ads and Meta.
• Track record of improving ROAS, CPA or pipeline numbers.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsabilidades

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Handle budget allocation, bidding, targeting and testing; know when to kill a campaign.
• Coordinate conversion tracking with GA4, tag manager and platform pixels.
• Own the 90 day and quarterly roadmaps for clients and explain numbers on calls.
• Drive account growth through retention and upsell.

Conocimientos

Paid media management

Campaign optimization

Data-driven decision making

Client communication

Herramientas

Google Ads

Meta Ads

GA4

Tag Manager

Descripción del empleo

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Search Engine Marketing Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.