Search Engine Marketing Lead - Cape Town - Lead Generation Group

Search Engine Marketing Lead - Cape Town - Lead Generation Group

Lead Generation Group Cape Town

1 day ago

Job title: Digital Marketing Lead

Description

At Lead Generation Group, we are seeking a highly skilled Digital Marketing Strategy professional to develop and implement effective digital marketing strategies that drive business growth.

The successful candidate will have significant experience in managing paid search campaigns with substantial ad spend and a strong understanding of digital marketing principles.

About the Opportunity

This is an exciting opportunity to join our dynamic team and contribute to the success of our company. The Digital Marketing Strategy professional will play a critical role in driving business growth through strategic digital marketing initiatives.

Key Responsibilities

1. Developing and implementing effective digital marketing strategies
2. Managing and optimizing paid search campaigns on Google Ads and Bing Ads
3. Improving campaign effectiveness through ad copy testing and continuous optimization
4. Collaborating with different teams to ensure smooth execution of campaigns and maximize results