Sales Manager - Soweto

The HEINEKEN Company; Johannesburg; On-site; ZAR 550,000 - 750,000; Full time

Job summary

A leading beverage company seeks a Sales Consultant Manager to oversee a team and ensure brand growth across various channels. The ideal candidate will have a strong sales background and a passion for customer service, with proven success in driving performance and managing sales operations effectively.

Qualifications

• 3+ years of sales experience.
• Relevant experience in the FMCG or alcoholic beverage industry preferred.

Responsibilities

• Manage sales team and drive brand awareness.
• Develop and monitor quarterly Sales Plans.
• Analyze growth opportunities and track sales statistics.

Skills

Sales experience

Negotiation

Customer service

Planning

Team leadership

Education

Tertiary qualification in Sales, Marketing

Job description

We Go Places! How about you?

Immediate Superior: General Manager Fragmented Trade

Job Grade: 15

Location: Soweto

Function: Sales

Type of Contract: Permanent

Reference Number: 139425

Closing Date: 04/07/2025

Purpose of the Job

Manage a team of Sales Consultants to ensure growth of the Brand portfolio across various identified channels by creating and driving brand awareness, consumer pull, and building brands in line with strategic objectives.

Key Result Areas

• Oversee sales, promotions, and campaigns within the assigned area.
• Make data-informed decisions to develop trade plans, drive performance, and inform resource allocation.
• Ensure products and brands are widely available in the assigned sales area.
• Optimize resources to achieve sales targets.
• Develop, monitor, and manage quarterly Sales Plans.
• Analyze and identify growth opportunities with measurement and tracking for reporting.
• Monitor Sales Consultant adherence to call strikerate.
• Develop strong customer relationships through frequent communication, professionalism, and ethical interactions.
• Identify emerging markets for new sales opportunities.
• Procure market intelligence and develop appropriate action plans.
• Monitor Accessibility, Availability, and Affordability compliance versus non-compliance.
• Share and implement innovative ideas to improve sales and team effectiveness.
• Coach Sales Consultants on sales best practices.
• Prepare sales budgets, projections, and approve expenditures.
• Track, analyze, and report sales statistics based on key metrics.
• Conduct in-trade audits to measure team impact.
• Enable teams to gain market share growth.
• Conduct on-the-job training and coaching.
• Plan and direct hiring and training of new Sales Representatives.
• Institute discipline when required.
• Follow policies and procedures, and identify opportunities for continuous improvement.

Educational Qualifications

• A tertiary qualification (Diploma/Degree) in Sales, Marketing, or a related field.

Professional Experience and Personal Attributes

• 3+ years of sales experience.
• Relevant experience within the alcoholic beverage or broader FMCG industry is preferable.
• Ability to identify and define problems and make balanced, sound decisions.
• Proven track record of meeting or exceeding sales targets.
• Strong numerical and business acumen.
• High energy, persistence, drive, and a sense of urgency.
• Ability to work effectively in a high-performance, competitive environment.
• Exceptional planning and execution skills.
• Excellent negotiating skills to gain commitment through influencing and networking.
• Passion for customer service, prioritizing client needs.
• Ability to coach, inspire, lead, and transform teams towards shared goals and vision.
• Effective communication across all levels and managing customer relationships.

The Company’s approved Employment Equity Plan and Targets will be considered as part of the recruitment process. We actively encourage and welcome applications from people with disabilities. Heineken Beverages (South Africa) (Pty) Ltd is committed to an inclusive and diverse organizational culture. Applicants must be fully eligible to live and work in South Africa.