Remote Sports Marketing Strategist

Placements24; Centurion; Híbrido; ZAR 600.000 - 900.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Comprehensive benefits package

Career advancement opportunities

Descripción de la vacante

Placements24 is seeking a Remote Sports Marketing Strategist to design and execute compelling campaigns across digital and traditional channels. You will translate market insights into actionable strategies for sports events and leisure initiatives, driving engagement and participation in a flexible, remote-first environment.

The role requires a strong background in sports marketing, analytics, and content creation, with excellent communication and independent work capabilities.

Formación

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• A minimum of 6 years in marketing with significant focus on sports or leisure.
• Proven experience developing and executing marketing strategies (digital and traditional).
• Strong understanding of SEO, SEM, social media, content marketing, and email marketing.

Responsabilidades

• Develop and implement comprehensive marketing strategies to promote sports events, programs, and brand initiatives.
• Conduct market research to identify target audiences, competition, and trends in the sports industry.
• Create engaging content for social media, websites, newsletters, and digital ads.
• Manage and optimize digital campaigns across SEO, SEM, social, and display ads.
• Develop and execute PR strategies to enhance brand reputation and media coverage.
• Collaborate with events, partnerships, and content teams for cohesive messaging.
• Monitor, analyze, and report on campaign performance to inform ROI.
• Manage marketing budgets and resource allocation.
• Build relationships with media outlets, influencers, and stakeholders.

Conocimientos

Marketing strategy

Digital marketing

Analytics

CRM software

Content marketing

Copywriting

Communication

Educación

Bachelor’s degree in Marketing/related field

Master’s degree (preferred)

Herramientas

Google Analytics

CRM software

Descripción del empleo

About the Role Our client, a leading entity in the Leisure & Sports industry, is looking for an innovative and driven Remote Sports Marketing Strategist to craft and execute compelling marketing campaigns from anywhere. This fully remote role is critical for enhancing brand visibility, driving engagement, and increasing participation in sports and leisure activities promoted by our client. The ideal candidate will have a deep understanding of the sports marketing landscape, digital marketing trends, and the ability to translate market insights into actionable strategies. You will be responsible for developing targeted campaigns that resonate with diverse audiences, leveraging various digital and traditional channels. This is a fantastic opportunity for a creative marketer to shape the narrative and growth of a respected sports organization in a flexible, remote-first environment.

Key Responsibilities

• Develop and implement comprehensive marketing strategies to promote sports events, programs, and brand initiatives.
• Conduct market research and analysis to identify target audiences, competitive landscapes, and emerging trends within the sports industry.
• Create engaging content for various platforms, including social media, websites, email newsletters, and digital advertisements.
• Manage and optimize digital marketing campaigns across channels such as SEO, SEM, social media advertising, and display advertising.
• Develop and execute public relations strategies to enhance brand reputation and media coverage.
• Collaborate with internal teams (e.g., events, partnerships, content) to ensure cohesive brand messaging and campaign execution.
• Monitor, analyze, and report on the performance of marketing campaigns, using data to inform future strategies and optimize ROI.
• Manage marketing budgets effectively, ensuring efficient allocation of resources.
• Build and maintain strong relationships with media outlets, influencers, and relevant stakeholders in the sports and leisure sector.
• Stay up-to-date with the latest marketing technologies, tools, and best practices in sports marketing.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field. A Master's degree is a plus.
• A minimum of 6 years of experience in marketing, with a significant focus on the sports or leisure industry.
• Proven experience in developing and executing successful marketing strategies, both digital and traditional.
• Strong understanding of digital marketing channels, including SEO, SEM, social media marketing, content marketing, and email marketing.
• Excellent analytical skills with the ability to interpret data and generate actionable insights.
• Proficiency with marketing analytics tools (e.g., Google Analytics) and CRM software.
• Exceptional written and verbal communication skills, with a talent for crafting compelling marketing copy.
• Creative thinker with a passion for sports and a keen eye for market trends.
• Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote setting.
• Experience in public relations and media management is advantageous.

Benefits

This role offers the ultimate flexibility of working remotely, allowing you to shape your workday and professional environment. Our client offers a competitive salary, comprehensive benefits package, and opportunities for career advancement within a dynamic and growing industry. You will be part of a passionate team dedicated to promoting sports and healthy lifestyles, with the chance to make a tangible impact on brand reach and audience engagement. Embrace a career that combines your love for sports with your marketing expertise.