Remote Senior Real Estate Growth Marketing Leader

Placements24; Benoni; Hybrid; ZAR 900,000 - 1,350,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Remote-friendly

Home office stipend

Professional development budget

Bonuses

Career growth opportunities

Job summary

Placements24 is seeking a Senior Real Estate Digital Marketing Manager to lead our online presence from a fully remote capacity. You will develop and execute comprehensive digital marketing strategies to increase brand awareness, generate qualified leads, and drive property sales and rentals.

You will manage SEO, SEM, social media, content and email marketing, plus performance analytics, while guiding a remote team and collaborating with internal teams to ensure cohesive brand messaging.

Qualifications

• Bachelor's degree required in Marketing, Communications, Business or related field.
• Minimum 7 years in digital marketing, with real estate experience preferred.
• Proven track record in SEO, SEM, social content and email marketing.

Responsibilities

• Develop data-driven digital marketing strategy for real estate portfolio.
• Manage and optimize SEO/SEM to boost rankings and traffic.
• Oversee social media, content creation, and community engagement.
• Create and execute content marketing across blogs, videos, and infographics.
• Manage email campaigns, segmentation, and analytics reporting.
• Analyze campaigns with Google Analytics and report actionable insights.
• Oversee digital marketing budget and ROI optimization.
• Collaborate with sales, design, and development teams.

Skills

Digital marketing strategy

SEO

SEM

Social media marketing

Content marketing

Email marketing

Analytics

Leadership

Budget management

A/B testing

Conversion rate optimization

Education

Bachelor's degree

Tools

Google Analytics

CRM systems

Marketing automation platforms

CMS

Job description

Placements24 is seeking a Senior Real Estate Digital Marketing Manager to lead our online presence from a fully remote capacity. You will develop and execute comprehensive digital marketing strategies to increase brand awareness, generate qualified leads, and drive property sales and rentals.

You will manage SEO, SEM, social media, content and email marketing, plus performance analytics, while guiding a remote team and collaborating with internal teams to ensure cohesive brand messaging.