Remote Senior Digital Marketing Strategy Lead

Placements24; Cape Town; Hybrid; ZAR 900,000 - 1,500,000; Full time

Benefits offered by this job

Bonus structure

Fully remote work with flexible hours

Health, dental, and vision insurance

Job summary

Placements24 is seeking an experienced Senior Digital Marketing Manager to define and execute a comprehensive digital strategy from a fully remote setting. You will oversee SEO, SEM, content, social media, email, and paid campaigns to drive growth, brand visibility, and customer acquisition while mentoring a remote team across time zones.

The role emphasizes data-driven decision making, leadership, and collaboration with cross-functional teams to align with business objectives and deliver

Qualifications

• 5+ years in digital marketing with leadership experience.
• Proven track record of data-driven campaigns.
• Expertise across SEO, SEM, PPC, social and email.
• Strong leadership and remote team management skills.

Responsibilities

• Define and execute a comprehensive digital marketing strategy aligned with business goals.
• Oversee all digital channels including SEO, SEM, content, social, email and paid ads.
• Lead, mentor and manage a remote marketing team.
• Analyze market trends and campaign data to optimize performance.
• Manage the digital marketing budget for optimal ROI.
• Collaborate with sales, product and creative for cohesive brand messaging.

Skills

Digital marketing

SEO/SEM

PPC advertising

Social media

Content marketing

Email automation

Analytics

Remote leadership

Education

Bachelor's degree in Marketing

Master's degree

Tools

Google Analytics

HubSpot

SEMrush

Job description

Placements24 is seeking an experienced Senior Digital Marketing Manager to define and execute a comprehensive digital strategy from a fully remote setting. You will oversee SEO, SEM, content, social media, email, and paid campaigns to drive growth, brand visibility, and customer acquisition while mentoring a remote team across time zones.

The role emphasizes data-driven decision making, leadership, and collaboration with cross-functional teams to align with business objectives and deliver