Remote Senior Communications Lead - PR & Brand Strategy

Placements24; Pietermaritzburg; Hybrid; ZAR 900,000 - 1,200,000; Full time

Benefits offered by this job

Remote-first culture

Professional development

Career advancement

Flexible work

Job summary

Placements24 is seeking a Senior Communications Manager to shape our client’s brand narrative across media, digital, and stakeholder channels. This remote role requires strategic thinking, strong PR track record, and the ability to drive integrated campaigns for a digital-first organization in South Africa.

You will lead press materials, media relations, social content, and measurement, while advising senior leadership and collaborating with marketing and sales teams.

Qualifications

• Minimum of 5–7 years of progressive experience in media and PR roles, preferably within a digital or technology-focused environment.
• Excellent written and verbal communication skills, with a talent for storytelling.
• Strong understanding of media relations, social media platforms, and digital PR.
• Proficiency in PR measurement tools and analytics.
• Ability to work independently and collaboratively in a remote setting.
• Exceptional organizational and project management skills.
• Experience in crisis communication is a significant advantage.

Responsibilities

• Develop and implement comprehensive communication strategies to enhance brand visibility and reputation.
• Craft compelling press releases, media kits, and other PR materials for diverse audiences.
• Manage media relations, cultivate strong relationships with journalists, bloggers, and influencers.
• Oversee social media channels, ensuring brand consistency and engaging content creation.
• Monitor media coverage and industry trends, providing insights and recommendations.
• Organize and manage press conferences, media events, and other promotional activities.
• Advise senior management on communication matters and crisis management strategies.
• Collaborate with marketing and sales teams to ensure integrated communication efforts.
• Measure and report on the effectiveness of PR campaigns.
• Manage the communications budget and external agency relationships.

Skills

Media relations

Content strategy

Social media

PR analytics

Remote collaboration

Stakeholder engagement

Budget management

Education

Bachelor's degree in Communications, Public Relations, Marketing, Journalism, or related field

Tools

PR measurement tools

Analytics platforms

Job description

Placements24 is seeking a Senior Communications Manager to shape our client’s brand narrative across media, digital, and stakeholder channels. This remote role requires strategic thinking, strong PR track record, and the ability to drive integrated campaigns for a digital-first organization in South Africa.

You will lead press materials, media relations, social content, and measurement, while advising senior leadership and collaborating with marketing and sales teams.