Remote SDR: Lead Gen & Pipeline Builder

Blacksmith Agency LLC; Secunda; Remote; ZAR 240,000 - 360,000; Full time

Job summary

Blacksmith Agency is hiring Sales Development Representatives across South Africa who are hungry to open doors and drive pipeline. As Lead Generation Representative, you own the top of the funnel: researching, sourcing and booking meetings with qualified decision makers, and creating the first impression of Blacksmith Agency for potential clients.

This role emphasizes thoughtful outreach, pattern recognition and smart communication using tools like LinkedIn Sales Navigator, SalesLoft, Apollo and

Qualifications

• 2+ years in an SDR/BDR role, SaaS or agency experience preferred.
• Excellent written communication with ability to personalize outreach.
• Experience using outbound tools and CRM platforms.

Responsibilities

• Source and research ideal accounts based on ICP.
• Identify decision makers and build contact lists.
• Craft and execute personalized sequences via email, LinkedIn and phone.
• Book discovery calls for Account Executives.
• Maintain clean records in Salesforce and SalesLoft.
• Test messaging and optimize targeting with the sales team.

Skills

Strong written communication

Personalize outreach

Gritty, curious and coachable

Tools

Sales Navigator

SalesLoft

Apollo

ZoomInfo

Salesforce

Job description

Blacksmith Agency is hiring Sales Development Representatives across South Africa who are hungry to open doors and drive pipeline. As Lead Generation Representative, you own the top of the funnel: researching, sourcing and booking meetings with qualified decision makers, and creating the first impression of Blacksmith Agency for potential clients.

This role emphasizes thoughtful outreach, pattern recognition and smart communication using tools like LinkedIn Sales Navigator, SalesLoft, Apollo and