Remote PR Lead — Digital Media & Brand Storytelling

Placements24; Cape Town; Hybrid; ZAR 900,000 - 1,200,000; Full time

Benefits offered by this job

Competitive salary

Bonuses based on performance

Comprehensive benefits package

Remote work flexibility

Job summary

Placements24 is seeking a seasoned Remote Public Relations Manager to lead communications from a flexible, fully remote setting in South Africa. You will craft strategic PR programs, manage media relations, and shape the company narrative across national and international outlets.

The role demands at least 8 years in PR for digital/tech-focused firms, with a strong portfolio of media placements. Remote collaboration and crisis management experience are essential for success.

Qualifications

• Master’s degree preferred in PR/Communications/Journ.
• 8+ years in public relations, with digital/tech focus.
• Portfolio showing media placements and campaigns.
• Exceptional written, verbal and interpersonal communication for remote work.
• Strong understanding of digital media, social platforms and online PR tactics.
• Experience in crisis communication and reputation management.
• Proficient in PR software, media monitoring tools, and virtual collaboration.
• Ability to work independently and lead remote teams; strategic thinker with analytical skills.

Responsibilities

• Design and implement comprehensive public relations strategies.
• Build relationships with national and international media outlets, influencers, and stakeholders.
• Create press releases, thought leadership pieces, and corporate communications.
• Secure prominent media coverage across online, podcast and broadcast channels.
• Oversee social media messaging and online reputation management.
• Develop and manage crisis communication plans; act as media point of contact.
• Collaborate with marketing, content, and product teams for integrated campaigns.
• Organize virtual press conferences, media briefings, and online events.
• Provide strategic PR counsel to senior leadership and internal teams.
• Analyze PR campaign performance and provide actionable insights.

Skills

Verbal and written communication

Digital media understanding

Crisis communication

PR software proficiency

Remote leadership

Analytical thinking

Media landscape network (SA & intl)

Education

Master’s degree in PR/Communications/Journ

Tools

PR software

Media monitoring tools

Virtual collaboration platforms

Job description

Placements24 is seeking a seasoned Remote Public Relations Manager to lead communications from a flexible, fully remote setting in South Africa. You will craft strategic PR programs, manage media relations, and shape the company narrative across national and international outlets.

The role demands at least 8 years in PR for digital/tech-focused firms, with a strong portfolio of media placements. Remote collaboration and crisis management experience are essential for success.