Remote Fractional Creative Strategist

HelloKindred; Gauteng; Remote; ZAR 670,000 - 1,004,000; Part time

Job summary

HelloKindred is seeking a Fractional Creative Strategist to provide strategic thinking, planning, and development across creative briefs and projects. This remote opportunity in South Africa supports the team as it expands with external clients, and is suitable for mid-to-senior strategists who can work across part-time or full-time project requirements.

The role emphasizes upfront insight, strategic narratives, and collaboration with creative teams to connect strategy with execution.

Qualifications

• Mid-to-senior experience in Creative Strategy and ability to operate at different levels depending on the project.
• Strong brand/creative strategy experience in B2B, corporate, technology, or complex categories.
• Agency or collaborative creative-team experience preferred.

Responsibilities

• Develop strategic thinking and planning for creative briefs and projects.
• Provide upfront insight and strategic development before creative execution.
• Support pre-sell and pitch processes with strategic thinking and client insight.
• Translate client and business requirements into clear strategic direction.
• Develop strategic approaches for external client work and more complex briefs.
• Partner with creative teams to connect strategy with creative execution.
• Support projects requiring additional strategic capability beyond the existing team.
• Adapt strategic support according to the size, complexity, and requirements of each brief.
• Collaborate with internal stakeholders and external clients to understand business needs and context.
• Provide strategic guidance across project-based engagements as required.
• Contribute to building a stronger strategy capability as the external side of the business grows.

Skills

Creative strategy

Brand strategy

Strategic thinking

Client insight

Pitch experience

Collaboration

Job description

HelloKindred is seeking a Fractional Creative Strategist to provide strategic thinking, planning, and development across creative briefs and projects. This remote opportunity in South Africa supports the team as it expands with external clients, and is suitable for mid-to-senior strategists who can work across part-time or full-time project requirements.

The role emphasizes upfront insight, strategic narratives, and collaboration with creative teams to connect strategy with execution.